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Cough, Cold and Allergy (Hay Fever) Remedies in Italy

  • April 2015
  • -
  • Euromonitor International
  • -
  • 34 pages

In 2014, cough, cold and allergy (hay fever) remedies sales were negatively affected by the low incidence of colds and flu in Italy. The flu season was very mild in 2014 and this meant that there was no spike in demand for cough, cold and allergy (hay fever) remedies designed to treat the symptoms of colds and flu, with cough remedies being the category most negatively affected with a 2% current value decline in 2014, with the exception of paediatric cough and cold remedies, which declined in...

Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product Coverage:

Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

Data Coverage:

market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Cough, Cold and Allergy (Hay Fever) Remedies in Italy
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN ITALY
Euromonitor International
April 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2009-2014
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2009-2014
Table 3 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2009-2014
Table 4 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2009-2014
Table 5 Sales of Decongestants by Category: Value 2009-2014
Table 6 Sales of Decongestants by Category: % Value Growth 2009-2014
Table 7 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2010-2014
Table 8 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2011-2014
Table 9 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2014-2019
Table 10 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2014-2019
Aboca SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 1 Aboca SpA: Key Facts
Summary 2 Aboca SpA: Operational Indicators
Company Background
Production
Summary 3 Aboca SpA: Production Statistics 2014
Competitive Positioning
Summary 4 Aboca SpA: Competitive Position 2014
Aziende Chimiche Riunite Angelini Francesco Acraf SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 5 Aziende Chimiche Riunite Angelini Francesco SpA: Key Facts
Summary 6 Aziende Chimiche Riunite Angelini Francesco ACRAF SpA: Operational Indicators
Company Background
Production
Summary 7 Aziende Chimiche Riunite Angelini Francesco SpA: Production Statistics 2014
Competitive Positioning
Summary 8 Aziende Chimiche Riunite Angelini Francesco SpA: Competitive Position 2014
Bayer SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 9 Bayer SpA: Key Facts
Summary 10 Bayer SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 Bayer SpA: Competitive Position 2014
Sanofi-aventis SpA in Consumer Health (italy)
Strategic Direction
Key Facts
Summary 12 Sanofi-Aventis SpA: Key Facts
Summary 13 Sanofi-Aventis SpA: Operational Indicators
Company Background
Production
Summary 14 Sanofi-Aventis SpA: Production Statistics 2014
Competitive Positioning
Summary 15 Sanofi-Aventis SpA: Competitive Position 2014
Executive Summary
Consumer Health Manages To Deliver Healthy Growth
Prevention and Well-being Still High on the Agendas of Italians
Brand-loyal Italians Appreciate Private Label Consumer Health
Health Corners and Parapharmacies Continue To Gain Ground
Healthier Growth Rates Set To Support Italian Consumer Health Over the Forecast Period
Key Trends and Developments
Consumer Health Products Weather 2014's Sluggish Economy and Poor Flu Season
More Switches Affect OTC Products As the Government Aims To Reduce Public Debt
Italians' Strategies and Channels Choice To Cope the Economic Crisis
Market Indicators
Table 11 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 12 Life Expectancy at Birth 2009-2014
Market Data
Table 13 Sales of Consumer Health by Category: Value 2009-2014
Table 14 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 15 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 16 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 17 Penetration of Private Label in Consumer Health by Category: % Value 2009-2014
Table 18 Distribution of Consumer Health by Format: % Value 2009-2014
Table 19 Distribution of Consumer Health by Format and Category: % Value 2014
Table 20 Forecast Sales of Consumer Health by Category: Value 2014-2019
Table 21 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 16 OTC: Switches 2012-2014
Sources
Summary 17 Research Sources












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