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RTD Tea in Indonesia

  • February 2017
  • -
  • Euromonitor International
  • -
  • 30 pages

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Many existing RTD tea brands, including Frestea, Teh Gelas, Sosro, and S-Tee, launched the 350ml PET bottle packaging in 2016. This appears to be on the back of the huge success of 350ml PET bottle packaging for Teh Pucuk Harum from off-trade volume growth, which resulted in other brands following the trend. The active launches of this pack type had an overall strong positive impact on RTD tea’s off-trade volume growth, which greatly improved in 2016 from 2015, which was a weak year for the econ...

Euromonitor International’s RTD Tea in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Carbonated RTD Tea, Still RTD Tea.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2017

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