Table of Contents
RTD tea followed a negative trend in 2016 after years of strong growth. Various issues damaged the category in 2016. Until recently RTD tea had a positive image in terms of health as consumers saw the category as more natural than carbonates, for instance. However, consumers became more aware about the fact that the products are still relatively high in calories compared to products such as bottled water. Consumers also turned away from carbonates and carbonated RTD tea is often seen as just ano...
Euromonitor International’s RTD Tea in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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