Table of Contents
RTD tea was one of the best performing categories in soft drinks in 2014. It performed particularly well in off-trade volume and current value terms, registering double-digit growth. The strongest growth driver has been the healthy image of RTD tea. Still RTD tea is predominantly available in off-trade channels and is the strongest driver of overall RTD tea growth. The on-trade also witnessed healthy growth in 2014, albeit to a lesser extent.
Euromonitor International's RTD Tea in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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