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Starchy Roots in China

  • March 2017
  • -
  • Euromonitor International
  • -
  • 16 pages

Summary

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Starchy roots registered stable volume growth of 3% in 2016 driven by rising health awareness among consumers. Increasing numbers of customers increased the frequency and amount of starchy roots consumption to replace refined rice and noodles as low-carbohydrate and low-glycaemic food intake was something of a trend in China during the review period.

Euromonitor International’s Starchy Roots in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2012-2016, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2021 illustrate how the market is set to change.


Product coverage:
Cassava, Other Roots, Potatoes, Sweet Potatoes.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Starchy Roots market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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