Global Life Coaching Industry

  • January 2012
  • -
  • Global Industry Analysts

The global outlook series on the Life Coaching Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers a rudimentary overview of the industry, highlights latest trends and demand drivers, in addition to providing statistical insights. Regional markets briefly abstracted and covered include US, Europe, Australia, New Zealand and Thailand. The report offers a compilation of recent product launches, mergers, acquisitions and strategic corporate developments. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 78 companies worldwide.

Table Of Contents




1. INDUSTRY OVERVIEW 1
The Global Coaching Industry 1
Some Facts about Coaching 1
Different Regions, Different Coaching Styles 2
Resilience to Recession 2
An Industry Rife With Opportunities for All 2
Coach Training Scope Broadens 2
Smart Buyers Seek Clarity for Sensible Choices 3
Integrating Methods to Satisfy Demanding Customer 3
Executive Coaching Gains Traction 3
Table 1: Top Ranked Benefits of Executive/ Business Coaching
(2011): Percentage Share Breakdown of Respondent Response
Favoring the Type of Benefit 4
In-house Coaching Culture Catches On 5
Coaching Corporate Leaders Benefit Market Leaders 5
ROIs That Rock And Shock the Corporate World 5
Industry At Risk of Coaches Oversupply 6
No Barrier, No Regulation Creating Chaos 6

2. MARKET DYNAMICS 8
The Life Coaching Market Overview 8
The Life Coaching Market Rests in the West 8
Life Coaches Numbers and Competition to Keep Growing 8
Life Coaching Market Fragments As More Specialized Niches Form 9
Life Coaching Products Flood The Virtually Product-less Market 9
Life Coaches - The Emerging Short Cut to Short-term Help 9
Consciousness Coaching - The New Coaching Phenomenon 10
Coaching Programs - Unifying Coaching and Training 10
Coaching - A Method to Optimize Learning 10
Coaching - A Hot Home Business Opportunity 10
Christian Coaching to Make Headway 11
Savvy Coaches to Explore Latest Options in Web-enabled
Technologies 11
Independent Financial Advisers (IFAs) Add Life Coaching to
Their Service Mix 11

3. COACHING REVIEW 12
Introduction to Coaching 12
Types of Coaching 12
Life Coaching 12
The Process of Life Coaching 13
Executive/Corporate Coaching 14
The Edge to Employer, Employee 14
Small Business Coaching 15
Career and Transition Coaching 15
Others 15
Dating Coaching 15
Health Coaching 16
Conflict Coaching 16
Sports Coaching 16

4. LIFE COACHING IN PERSPECTIVE 17
The Emergence of Life Coaching 17
Life Coaching As A Career 17
The Role of Life Coach From Client’s Perspective 17
Common Factors Driving Clients to Seek Coaching: Ranked by
Order of Importance 18
The Benefits of Life Coaching From Client’s Perspective 18
A Field Driven by Motivation to Help People, and 18
A Field Without Regulatory Boundaries 19
Table 2: ICF Credential Program: Percentage Breakdown of
Coaches by Credentials in 2010 19
The Coaching Sessions Factor 20
The Cost Factor 20

5. RECENT INDUSTRY ACTIVITY 21

6. PRODUCT/SERVICE LAUNCHES 25

7. REGIONAL MARKETS IN REVIEW 29
The United States 29
Market Overview 29
Europe 29
European Coaching Market 29
Germany 30
France 30
The Emergence of French Coaching Market 31
United Kingdom 31
Italy 32
Spain 32
Ireland 32
Switzerland 32
Austria 32
Scandinavia 33
Eastern Europe 33
Globalization Sweeps European Coaching Market 34
Professionalization to Drive the Europe Coaching Market 34
Coaching Supervision, Coaching Psychology - The New Trends in
Coaching 35
Australia 35
Australian Life Coaching Industry 35
In-House Coaching Gains Momentum 36
New Zealand 36
Opportunities Abound Amid Market Maturity 36
Thailand 36
Emerging Life Coaching Market 36


GLOBAL DIRECTORY

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