Alkor & Co’s chain of stores L’Etoile is the largest beauty specialist retailer in Russia. The company operates in the biggest Russian cities, and has a well-deserved good reputation amongst Russians. Alkor & Co aims to open nearly 100 stores, primarily in the regions, in order to expand its geographic presence and strengthen its competitive position by 2020.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Retailing market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Alkor and Co OOO in Retailing (Russia) ALKOR and CO OOO IN RETAILING (RUSSIA) Euromonitor International January 2016
LIST OF CONTENTS AND TABLES
Strategic Direction Company Background Digital Strategy Summary 1 Alkor and Co OOO: Share of Sales Generated by Internet Retailing 2013-2015 Private Label Summary 2 Alkor and Co OOO: Private Label Portfolio Competitive Positioning Summary 3 Alkor and Co OOO: Competitive Position 2015