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Sportswear in Taiwan

  • March 2017
  • -
  • Euromonitor International
  • -
  • 21 pages

Stressful work lives and busy lifestyles have led to unhealthy habits among Taiwanese consumers. People do not eat properly in regular hours and often grab food on the way to the office and on the way back from the office. Food security issues in 2014 forced people to ponder the kind of lives they were leading. As a result, more people started to exercise regularly in order to enhance their immune system and also to expel toxins through sweating. The exercising habit spread fast and has lasted a...

Euromonitor International’s Sportswear in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Sports Apparel, Sports Footwear.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in Taiwan
SPORTSWEAR IN TAIWAN
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2011-2016
Table 2 Sales of Sportswear: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sportswear: % Value 2012-2016
Table 4 LBN Brand Shares of Sportswear: % Value 2013-2016
Table 5 Distribution of Sportswear by Format: % Value 2011-2016
Table 6 Forecast Sales of Sportswear: Value 2016-2021
Table 7 Forecast Sales of Sportswear: % Value Growth 2016-2021
Adidas Taiwan Ltd in Apparel and Footwear (taiwan)
Strategic Direction
Key Facts
Summary 1 adidas Taiwan Ltd: Key Facts
Retail Operations
Summary 2 adidas Taiwan Ltd: Retail Operational Indicators
Internet Strategy
Chart 1 adidas Taiwan Ltd: adidas in Hsinchu
Competitive Positioning
Summary 3 adidas Taiwan Ltd: Competitive Position 2016
Brs Nike Taiwan Co Ltd in Apparel and Footwear (taiwan)
Strategic Direction
Key Facts
Summary 4 BRS Nike Taiwan Co Ltd : Key Facts
Summary 5 BRS Nike Taiwan Co Ltd : Operational Indicators
Retail Operations
Summary 6 BRS Nike Taiwan Co Ltd : Retail Operational Indicators
Internet Strategy
Chart 2 BRS Nike Taiwan Co Ltd : Nike in Hsinchu
Competitive Positioning
Summary 7 BRS Nike Taiwan Co Ltd : Competitive Position 2016
Executive Summary
Sportswear Enjoys the Most Dynamic Growth in Apparel and Footwear
Fast Fashion Brands Drive A Shift in Distribution and Prices
International Brands Dominate With Small Independent Brands Booming
Increase in Use of Mobile Applications in Online Transactions
Steady Value Growth Is Projected Over Forecast Period
Key Trends and Developments
Online Apparel Brands Engage in Physical Stores As Demonstration Room
Channel Players Being Innovative in Response To Fast Fashion Brands
Sportswear Players Provide Added Value for Training Lessons and Consultations
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 9 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 14 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Other Terminology:
Sources
Summary 8 Research Sources












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