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Czech Republic Consumer Electronics Report Q4 2016

  • August 2016
  • -
  • Business Monitor International
  • -
  • 64 pages

Includes 3 FREE quarterly updates



BMI View:
A small downgrade to the forecast in Q4 based on a softer economic outlook does not affect theCzech Republic's status is the most lucrative consumer electronics devices market in Central and EasternEurope. We still expect income growth and koruna appreciation to result in relatively strong spendinggrowth throughout the medium term, with a CAGR of 5.3% envisaged throughout 2016-2020. There willalso be support from product cycles, which are expected become more favourable in the PC and AVsegments compared to 2014-2015. However, in another reversal of the trend from recent years, in thesmartphone segment we expect saturation to be a drag.

Latest Updates & Industry Developments


- Computer Hardware Sales: USD1.06bn in 2016 to USD1.3bn in 2020, a compound annual growth rate(CAGR) of 5.2%. A more stable market expected after volatility in recent years, with growth set to besupported by rising incomes, but there is downside should increasingly powerful smartphones cannibalisePC replacement spending.

- AV Sales: USD534mn in 2016 to USD632mn in 2020, a CAGR of 4.3%. Smart TV and Ultra-HDupgrade demand, alongside koruna appreciation will return the market to growth, but it will not comeclose to the heights of the flat-panel upgrade and digital camera boom.

- Handset Sales: USD732mn in 2016 to USD923mn in 2020, a CAGR of 6.0%. Koruna appreciationshould boost smartphone selling prices, but volume growth will decelerate significantly as the pool offirst-time buyers continues to shrink.

Table Of Contents

Czech Republic Consumer Electronics Report Q4 2016
BMI Industry View 7
SWOT 9
Industry Forecast 11
Table: Consumer Electronics Overview (Czech Republic 2014-2020) 16
Industry Risk/Reward Index 17
Table: Europe Consumer Electronics Risk/Reward Index, Q4 2016 19
Market Overview 20
Table: PC Sales (Czech Republic 2014-2020) 20
AV 27
Table: AV Sales (Czech Republic 2014-2020) 27
Mobile 32
Table: Mobile Communications (Czech Republic 2014-2020) 32
Industry Trends And Developments 39
Consumer Electronics Trade 39
Table: CEE Consumer Electronics Trade, 2010-2015 39
Table: Czech Republic Consumer Electronics Trade, 2010-2015 40
Consumer Electronics Industry Analysis 41
Table: Czech Republic Consumer Electronics Industry Performance, 2009-2014 43
Regulatory Development 45
Competitive Landscape 49
Czech Republic Consumer Electronics Companies 49
Consumer Electronics Vendors - EMEA, 2015 52
Table: Computer Hardware 52
Table: TV Sets 52
Table: Mobile Phones 53
Retailers 54
Table: Electronics Retailers 54
Table: E-Commerce Retailers 54
Demographic Data 55
Demographic Forecast 55
Table: Population Headline Indicators (Czech Republic 1990-2025) 56
Table: Key Population Ratios (Czech Republic 1990-2025) 56
Table: Urban/Rural Population and Life Expectancy (Czech Republic 1990-2025) 57
Table: Population By Age Group (Czech Republic 1990-2025) 57
Table: Population By Age Group % (Czech Republic 1990-2025) 58
Methodology 60
Industry Forecast Methodology 60
Sector-Specific Methodology 61
Sources 61
Risk/Reward Index Methodology 62
Sector-Specific Methodology 63
Table: Consumer Electronics Risk/Reward Index Indicators 63
Table: Weighting Of Indicators 64

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