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Air Care in Chile

  • February 2017
  • -
  • Euromonitor International
  • -
  • 18 pages

Air care recorded strong growth over the review period, with current value sales in the area rising by 10%, mainly due to the fact that a growing number of consumers are looking to neutralise odours and provide a pleasant fragrance in their homes.

Euromonitor International’s Air Care in Chile market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Air Care in Chile
AIR CARE IN CHILE
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2011-2016
Table 2 Sales of Air Care by Category: % Value Growth 2011-2016
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2011-2016
Table 4 Sales of Air Care by Fragrance: Value Ranking 2011-2016
Table 5 NBO Company Shares of Air Care: % Value 2012-2016
Table 6 LBN Brand Shares of Air Care: % Value 2013-2016
Table 7 Forecast Sales of Air Care by Category: Value 2016-2021
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2016-2021
Clorox Chile SA in Home Care (chile)
Strategic Direction
Key Facts
Summary 1 Clorox Chile SA: Key Facts
Competitive Positioning
Summary 2 Clorox Chile SA: Competitive Position 2016
Empresas Demaria SA in Home Care (chile)
Strategic Direction
Key Facts
Summary 3 Empresas Demaria SA: Key Facts
Competitive Positioning
Summary 4 Empresas Demaria SA: Competitive Position 2016
SC Johnson and Son Chile Ltda in Home Care (chile)
Strategic Direction
Key Facts
Summary 5 SC Johnson and Son Chile Ltda: Key Facts
Competitive Positioning
Summary 6 SC Johnson and Son Chile LTDA: Competitive Position 2016
Executive Summary
Home Care Records Value and Volume Growth in 2016
Busy Lifestyles Fueling Demand for Effective and Innovative Solutions
Market Still Dominated by International Players
Modern Retailing Remains Key Distribution Channel for Home Care
Value Sales Expected To Continue Growing Over Forecast Period
Key Trends and Developments
Private Label Gains Share in "low Risk" Categories
Expenditure Per Household Continues To Increase in Liquid Detergents
Multinational Players Continue To Dominate Home Care in Chile
Market Indicators
Table 9 Households 2011-2016
Market Data
Table 10 Sales of Home Care by Category: Value 2011-2016
Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Home Care: % Value 2012-2016
Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 15 Distribution of Home Care by Format: % Value 2011-2016
Table 16 Distribution of Home Care by Format and Category: % Value 2016
Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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