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Dishwashing in Spain

  • January 2016
  • -
  • Euromonitor International
  • -
  • 22 pages

Value sales of dishwashing declined slightly in 2015. The positive macroeconomic indicators, including GDP growth of around 2%, was not strong enough to drive dishwashing sales in the way that was seen in other home care categories. Despite the better macroeconomic indicators, the unemployment rate was close to 24% according to estimates by the National Institute of Statistics (INE) in mid-2015. This meant Spaniards continued to demonstrate a conservative attitude towards spending.

Euromonitor International’s Dishwashing in Spain market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Dishwashing in Spain
DISHWASHING IN SPAIN
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Dishwashers 2010-2015
Category Data
Table 2 Sales of Dishwashing by Category: Value 2010-2015
Table 3 Sales of Dishwashing by Category: % Value Growth 2010-2015
Table 4 NBO Company Shares of Dishwashing: % Value 2011-2015
Table 5 LBN Brand Shares of Dishwashing: % Value 2012-2015
Table 6 Forecast Sales of Dishwashing by Category: Value 2015-2020
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2015-2020
Henkel Iberica SA in Home Care (spain)
Strategic Direction
Key Facts
Summary 1 Henkel Iberica SA: Key Facts
Summary 2 Henkel Iberica SA: Operational Indicators
Competitive Positioning
Summary 3 Henkel Iberica SA: Competitive Position 2015
Procter and Gamble España SA in Home Care (spain)
Strategic Direction
Key Facts
Summary 4 Procter and Gamble España SA: Key Facts
Summary 5 Procter and Gamble España SA: Operational Indicators
Competitive Positioning
Summary 6 Procter and Gamble España SA: Competitive Position: Competitive Position 2015
Reckitt Benckiser España Sl in Home Care (spain)
Strategic Direction
Key Facts
Summary 7 Reckitt Benckiser España SL: Key Facts
Summary 8 Reckitt Benckiser España SL: Operational Indicators
Competitive Positioning
Summary 9 Reckitt Benckiser España SL: Competitive Position 2015
Executive Summary
Economic Recovery Helps Retail Sales
Spanish Property Market Has A Say
International Players Lead the Competitive Landscape
Grocery Retailers Remain the Favourites
Outlook Is More Positive
Key Trends and Developments
Economic Outlook More Positive After Years of Crisis
Housing Market Shapes Home Care Sales
Spaniard Vs Machines
Market Indicators
Table 8 Households 2010-2015
Market Data
Table 9 Sales of Home Care by Category: Value 2010-2015
Table 10 Sales of Home Care by Category: % Value Growth 2010-2015
Table 11 NBO Company Shares of Home Care: % Value 2011-2015
Table 12 LBN Brand Shares of Home Care: % Value 2012-2015
Table 13 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 14 Distribution of Home Care by Format: % Value 2010-2015
Table 15 Distribution of Home Care by Format and Category: % Value 2015
Table 16 Forecast Sales of Home Care by Category: Value 2015-2020
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 10 Research Sources












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