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Fragrances in Thailand

  • April 2016
  • -
  • Euromonitor International
  • -
  • 29 pages

The increasing level of personal grooming amongst Thai consumers helped to support demand for fragrances in Thailand. In 2015 fragrances experienced current value growth of 8%, pushing sales to Bt7.4 billion. A number of Thai consumers wear fragrances not only to improve their confidence, but also to show off their social status and reflect their personal image. A wide variety of brands is available, from low- to high-priced. Nonetheless, Thai consumers still only occasionally wear fragrances,...

Euromonitor International's Fragrances in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fragrances in Thailand
FRAGRANCES IN THAILAND
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fragrances by Category: Value 2010-2015
Table 2 Sales of Fragrances by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Fragrances: % Value 2011-2015
Table 4 LBN Brand Shares of Fragrances: % Value 2012-2015
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2012-2015
Table 7 Forecast Sales of Fragrances by Category: Value 2015-2020
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2015-2020
Better Way (thailand) Co Ltd in Beauty and Personal Care (thailand)
Strategic Direction
Key Facts
Summary 1 Better Way (Thailand) Co Ltd: Key Facts
Summary 2 Better Way (Thailand) Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Better Way (Thailand) Co Ltd: Competitive Position 2015
Giffarine Skyline Unity Co Ltd in Beauty and Personal Care (thailand)
Strategic Direction
Key Facts
Summary 4 Giffarine Skyline Unity Co Ltd: Key Facts
Summary 5 Giffarine Skyline Unity Co Ltd: Operational Indicators
Competitive Positioning
Summary 6 Giffarine Skyline Unity Co Ltd: Competitive Position 2015
Executive Summary
Beauty and Personal Care Continues To See Growth
Consumers Become More Cautious and Sophisticated When Making Purchases
the Competition Intensifies and International Players Dominate
New Product Innovation Is A Key Weapon To Achieve Growth
Demanding Consumers Will Contribute To the Performance of the Market
Key Trends and Developments
Beauty and Personal Care Maintains Its Momentum Despite the Slow Recovery of the Thai Economy
Consumers Are Open To New Product Experiences
Greater Penetration of Online Retailing Is Witnessed
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources












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