1. Market Research
  2. > Personal Care
  3. > Cosmetics Market Trends
  4. > Hair Care in Germany

Hair Care in Germany

  • April 2016
  • -
  • Euromonitor International
  • -
  • 32 pages

Individual styling and a clean and well-kempt outer appearance continued to be rather important to German consumers in 2015. The demand for hair care products that can achieve an almost professional styling result at home was unbroken, which led to steady volume growth in 2015. Consumers are presented with a wide selection of products to ensure the right kind of care for their individual needs. While this large variety is perceived to be a benefit for consumers, it unfortunately also means a...

Euromonitor International's Hair Care in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Hair Care in Germany
HAIR CARE IN GERMANY
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2010-2015
Table 2 Sales of Hair Care by Category: % Value Growth 2010-2015
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Hair Care: % Value 2011-2015
Table 5 NBO Company Shares of Salon Hair Care: % Value 2011-2015
Table 6 LBN Brand Shares of Hair Care: % Value 2012-2015
Table 7 LBN Brand Shares of Colourants: % Value 2012-2015
Table 8 LBN Brand Shares of Salon Hair Care: % Value 2012-2015
Table 9 LBN Brand Shares of Styling Agents: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Hair Care: % Value 2012-2015
Table 11 Forecast Sales of Hair Care by Category: Value 2015-2020
Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2015-2020
L'Oreal Deutschland GmbH in Beauty and Personal Care (germany)
Strategic Direction
Key Facts
Summary 1 L'Oreal Deutschland GmbH: Key Facts
Summary 2 L'Oreal Deutschland GmbH: Operational Indicators
Competitive Positioning
Summary 3 L'Oreal Deutschland GmbH: Competitive Position 2015
Weleda AG in Beauty and Personal Care (germany)
Strategic Direction
Key Facts
Summary 4 Weleda AG: Key Facts
Summary 5 Weleda AG: Operational Indicators
Competitive Positioning
Summary 6 Weleda AG: Competitive Position 2015
Executive Summary
2015 Brings Further Growth To Beauty and Personal Care in Germany
Innovation and Targeted New Product Launches Trump Maturity
Big Players Maintain Their Lead Despite the Dynamic Growth of Newcomers
High Added-value and Emotional Approach for New Product Launches
Future Growth Potential Through Natural and Innovative Brands
Key Trends and Developments
Individualisation and Targeted Products As Growth Drivers
Organic and Green Products As Natural Growth Drivers in Beauty and Personal Care
Product Lines Are Expanding To Cater for Specific Customer Needs
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources












View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Global Beauty and Home Care Closures: Performance and Opportunities

Global Beauty and Home Care Closures: Performance and Opportunities

  • $ 1197
  • Industry report
  • October 2016
  • by Euromonitor International

Closures in beauty and home care packaging maintained strong performance in 2015. This growth was primarily driven by a significant shift from sachets in key categories as hair care and laundry detergents ...

Deodorants in the United Kingdom, Euromonitor International

Deodorants in the United Kingdom, Euromonitor International

  • $ 912
  • Industry report
  • July 2016
  • by Euromonitor International

Deodorants had a tough year in the UK in 2015, managing to remain static, but suffering at the hands of price competition and the popular use of deals and promotions. Whilst UK consumers continue to be ...

Hair Care in the United Kingdom

Hair Care in the United Kingdom

  • $ 912
  • Industry report
  • July 2016
  • by Euromonitor International

In 2015 hair care experienced a slower rate of growth compared with 2014. However, a number of categories continued to see strong growth, such as hair loss treatments and styling agents, which both grew ...


ref:plp2016

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.