Oral Hygiene in Romania

Oral Hygiene in Romania

Euromonitor International's Oral Hygiene in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage: toothpaste, manual toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners, dental floss, power toothbrushes. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the cosmetics & toiletries industry
* Pinpoint growth sectors and trends and identify factors driving change
* Understand the competitive environment, the market’s major players and leading brands
* Use five-year forecasts to assess how the market is predicted to develop
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

Oral Hygiene in Romania
Euromonitor International
July 2009
List of Contents and Tables
Executive Summary
Cosmetics and Toiletries Registers Higher Sales Each Year
Consumers Demand Value Added Products
Multinationals Dominate the Market
Direct Selling Remains the Most Popular Distribution Channel
Cosmetics and Toiletries Is Expected To Approach Maturity
Key Trends and Developments
Purchasing Habits Are Set To Change Within the Coming Years
Multinationals Control the Market
Intensified Retail Activity
Advertising Drives Sales
Direct Selling Remains the Dominant Distribution Channel
Appendix
Gift Sets
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 8 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 9 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 12 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 13 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Definitions
Summary 1 Research Sources
Dr Soleil Prod Cosmetice SRL
Strategic Direction
Key Facts
Summary 2 Dr Soleil Prod Cosmetice SRL: Key Facts
Summary 3 Dr Soleil Prod Cosmetice SRL: Operational Indicators
Company Background
Competitive Positioning
Summary 4 Dr Soleil Prod Cosmetice SRL: Competitive Position 2008
Elmi Prodfarm SRL
Strategic Direction
Key Facts
Summary 5 Elmi Prodfarm SRL: Key Facts
Summary 6 Elmi Prodfarm SRL: Operational Indicators
Company Background
Competitive Positioning
Summary 7 Elmi Prodfarm SRL: Competitive Position 2008
Farmec SA
Strategic Direction
Key Facts
Summary 8 Farmec SA: Key Facts
Summary 9 Farmec SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Farmec SA: Competitive Position 2008
Gerocossen SRL
Strategic Direction
Key Facts
Summary 11 Gerocossen SRL: Key Facts
Summary 12 Gerocossen SRL: Operational Indicators
Company Background
Competitive Positioning
Summary 13 Gerocossen SRL: Competitive Position 2008
Gerovital Cosmetics SA
Strategic Direction
Key Facts
Summary 14 Gerovital Cosmetics SA: Key Facts
Summary 15 Gerovital Cosmetics SA: Operational Indicators
Company Background
Competitive Positioning
Summary 16 Gerovital Cosmetics SA: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 14 Sales of Oral Hygiene by Subsector: Value 2003-2008
Table 15 Sales of Oral Hygiene by Subsector: % Value Growth 2003-2008
Table 16 Sales of Manual and Power Toothbrushes by Type: Value 2003-2008
Table 17 Sales of Manual and Power Toothbrushes by Type: % Value Growth 2003-2008
Table 18 Sales of Toothpaste by Type: % Value Breakdown 2005-2008
Table 19 Oral Hygiene Company Shares by Retail Value 2004-2008
Table 20 Oral Hygiene Brand Shares by Retail Value 2005-2008
Table 21 Toothpaste Brand Shares by Retail Value 2005-2008
Table 22 Mouthwash/Dental Rinses Brand Shares by Retail Value 2005-2008
Table 23 Forecast Sales of Oral Hygiene by Subsector: Value 2008-2013
Table 24 Forecast Sales of Oral Hygiene by Subsector: % Value Growth 2008-2013
Table 25 Forecast Sales of Manual and Power Toothbrushes by Type: Value 2008-2013
Table 26 Forecast Sales of Manual and Power Toothbrushes by Type: % Value Growth 2008-2013