Skin Care Market Analysis in Russia
$ 898
- May 2012
- by Euromonitor International
- 52
In 2011 a number of factors combined to create a positive environment for an increase in the share of mass lower-priced brands. Low levels of consumer confidence and high uncertainty regarding future economic performance supported more rational consumer behaviour. Consumers were more sensitive to promotions offering economy without loss of quality.
Euromonitor International's Skin Care in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Body Care, Facial Care, Hand Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SKIN CARE IN RUSSIA
Euromonitor International
May 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2006-2011
Table 2 Sales of Skin Care by Category: % Value Growth 2006-2011
Table 3 Face Masks: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2011
Table 4 Facial Cleansers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 5 Facial Moisturisers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2011
Table 6 Anti-Agers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 7 Toners: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 8 Skin Care Company Shares 2007-2011
Table 9 Skin Care Brand Shares by GBN 2008-2011
Table 10 Facial Moisturisers Brand Shares by GBN 2008-2011
Table 11 Anti-agers Brand Shares by GBN 2008-2011
Table 12 Firming/Anti-cellulite Body Care Brand Shares by GBN 2008-2011
Table 13 General Purpose Body Care Brand Shares by GBN 2008-2011
Table 14 Skin Care Premium Brand Shares by GBN 2008-2011
Table 15 Forecast Sales of Skin Care by Category: Value 2011-2016
Table 16 Forecast Sales of Skin Care by Category: % Value Growth 2011-2016
Avon Products Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 1 Avon Products ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Avon Products ZAO: Competitive Position 2011
Faberlic Oao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 3 Faberlic OAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Faberlic OAO: Competitive Position 2011
Kalina Concern Oao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 5 Kalina Concern OAO: Key Facts
Summary 6 Kalina Concern OAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Kalina Concern OAO: Competitive Position 2011
L'Oréal Russia in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 8 L'Oréal Russia: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 L'Oréal Russia: Competitive Position 2011
Nevskaya Kosmetika Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 10 Nevskaya Kosmetika ZAO: Key Facts
Summary 11 Nevskaya Kosmetika ZAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Nevskaya Kosmetika ZAO: Competitive Position 2011
Oriflame Cosmetics Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 13 Oriflame Cosmetics ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 14 Oriflame Cosmetics ZAO: Competitive Position 2011
Schwarzkopf & Henkel Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 15 Schwarzkopf & Henkel ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 16 Schwarzkopf & Henkel ZAO: Competitive Position 2011
Svoboda Oao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 17 Svoboda OAO: Key Facts
Summary 18 Svoboda OAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 19 Svoboda OAO: Competitive Position 2011
Vesna Oao Kf in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 20 Vesna OAO KF: Key Facts
Company Background
Production
Competitive Positioning
Summary 21 Vesna OAO KF: Competitive Position 2011
Executive Summary
the Recession Comes To An End, But Rational Spending Continues
High Value-added Products Continue To Expand in the Russian Market
Russians Buy Domestic, Natural and Innovative Products
Retail Landscape Remains in Transition
Beauty and Personal Care Is Expected To Continue To Grow, Although Slowly
Key Trends and Developments
Continuing Economic Development Drives Growth in Beauty and Personal Care in Russia
Russian Consumers Become More Sophisticated
Direct Selling Continues To Struggle
Changing Retail Landscape Shifts the Beauty and Personal Care Environment
City Key Trends and Developments
Moscow
St Petersburg
Market Data
Table 17 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 18 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 19 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 20 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 21 Sales of Beauty and Personal Care by City: Value 2006-2011
Table 22 Sales of Beauty and Personal Care by City: % Value Growth 2006-2011
Table 23 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 24 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 25 Beauty and Personal Care Brand Shares by GBN 2008-2011
Table 26 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 27 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 28 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 29 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 30 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 31 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Table 32 Forecast Sales of Beauty and Personal Care by City: Value 2011-2016
Table 33 Forecast Sales of Beauty and Personal Care by City: % Value Growth 2011-2016
Definitions
Sources
Summary 22 Research Sources