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Sun Care in Bulgaria

  • April 2016
  • -
  • Euromonitor International
  • -
  • 26 pages

Sun care sales in Bulgaria are highly correlated to the weather, with the country experiencing extreme heat in August and deadly snowstorms and flooding in March during 2015. Consumer research has shown that only 10% of consumers use sun care products regularly throughout the year, while 43% use products regularly only during the summer.

Euromonitor International's Sun Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sun Care in Bulgaria
SUN CARE IN BULGARIA
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Sales of Sun Care by Category: Value 2010-2015
Table 2 Sales of Sun Care by Category: % Value Growth 2010-2015
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Sun Care: % Value 2011-2015
Table 5 LBN Brand Shares of Sun Care: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Sun Care: % Value 2012-2015
Table 7 Forecast Sales of Sun Care by Category: Value 2015-2020
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Sun Care by Premium vs Mass: % Value 2015-2020
Aroma Ad in Beauty and Personal Care (bulgaria)
Strategic Direction
Key Facts
Summary 1 Aroma AD: Key Facts
Summary 2 Aroma AD: Operational Indicators
Competitive Positioning
Summary 3 Aroma AD: Competitive Position 2015
Rubella Beauty Ad in Beauty and Personal Care (bulgaria)
Strategic Direction
Key Facts
Summary 4 Rubella Beauty Ad: Key Facts
Summary 5 Rubella Beauty Ad: Operational Indicators
Competitive Positioning
Summary 6 Rubella Beauty Ad: Competitive Position 2015
Executive Summary
Value Growth for Beauty and Personal Care in 2015
Market Recovers After the 2014 Banking Crisis
Internationals Consolidate Their Leading Positions in Beauty and Personal Care
New Product Development Focuses on Ingredients and Functionality
Growth Set To Remain Positive, Albeit Low, for Beauty and Personal Care
Key Trends and Developments
Continued Investment in Advertising
Rapidly Declining and Ageing Population Shape Market Trends and Inhibit Growth
Fragmented Market Is Led by Multinationals
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources












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ref:plp2016

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