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Surface Care in Indonesia

  • May 2016
  • -
  • Euromonitor International
  • -
  • 20 pages

Surface care saw slower current value growth in 2015 than in 2014, though it still was up by double digits. Continued urbanisation in Indonesia saw consumers shifting to vertical housing of high quality versus traditional houses in rural areas. As such, consumers were willing to make efforts to maintain their houses in order to lead a high-quality lifestyle. Consumers’ rising sophistication and disposable incomes are further driving their demand for surface care products that can provide appropr...

Euromonitor International's Surface Care in Indonesia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Surface Care in Indonesia
SURFACE CARE IN INDONESIA
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2010-2015
Table 2 Sales of Surface Care by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Surface Care: % Value 2011-2015
Table 4 LBN Brand Shares of Surface Care: % Value 2012-2015
Table 5 Forecast Sales of Surface Care by Category: Value 2015-2020
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2015-2020
Joenoes Ikamulya Pt in Home Care (indonesia)
Strategic Direction
Key Facts
Summary 1 Joenoes Ikamulya PT: Key Facts
Competitive Positioning
Summary 2 Joenoes Ikamulya PT: Competitive Position 2015
Sayap Mas Utama Pt in Home Care (indonesia)
Strategic Direction
Key Facts
Summary 3 Sayap Mas Utama PT: Key Facts
Competitive Positioning
Summary 4 Sayap Mas Utama PT: Competitive Position 2015
Unilever Indonesia Tbk Pt in Home Care (indonesia)
Strategic Direction
Key Facts
Summary 5 Unilever Indonesia Tbk PT: Key Facts
Competitive Positioning
Summary 6 Unilever Indonesia Tbk PT: Competitive Position 2015
Executive Summary
Home Care Retains Strong Growth in 2015
Soft Economic Conditions Limit Home Care Innovations
Competition Toughens in Home Care
Home Care Retailing Gains Dynamism
Home Care Expects Positive Performance
Key Trends and Developments
Soft Economic Conditions Impact Home Care Minimally
Competition Intensifies in Home Care
Home Care Retailing Gains Dynamism
Market Indicators
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Distribution of Home Care by Format: % Value 2010-2015
Table 13 Distribution of Home Care by Format and Category: % Value 2015
Table 14 Forecast Sales of Home Care by Category: Value 2015-2020
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources












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