Baby Care Market Analysis in Morocco

  • June 2011
  • -
  • Euromonitor International

Consequently, spending on baby care products demonstrated an upward movement in Morocco in 2010. Despite the fact that the birth rate continued to slow and modern Moroccans tend to get married later in life and prefer to have fewer children than their predecessors, Moroccan families tend not to economise on...

Euromonitor International's report offers a comprehensive guide to the size and shape of the industry at a national level. It provides the latest retail sales data from 2006 to 2010, allowing you to identify the segments driving growth. Projections to 2015 illustrate how the industry is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: indsutry size (historic and projections ), market shares, brand shares and distribution channel figures .

Reasons to Buy This Report

* Gain in-depth understanding of the Baby Care industry ;

* Identify areas of growth and understand key dynamics ;

* Get a full overview of the competitive landscape, the industry ’s major players and leading brands;

* Anticipate market change with 5 year forecasts .

Table Of Contents

Baby Care in Morocco

June 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Data table 1 Sales of Baby Care by Segment : Value from 2005 to 2010
Data table 2 Sales of Baby Care by Segment : % Value Growth from 2005 to 2010
Data table 3 Baby Care Premium Vs Mass % Analysis from 2005 to 2010
Data table 4 Baby Care Market Shares from 2006 to 2010
Data table 5 Baby Care Brand Shares by GBN from 2007 to 2010
Data table 6 Baby Skin Care Brand Shares by GBN from 2007 to 2010
Data table 7 Baby Sun Care Brand Shares by GBN from 2007 to 2010
Data table 8 Projection Sales of Baby Care by Segment : Value from 2010 to 2015
Data table 9 Projection Sales of Baby Care by Segment : % Value Growth from 2010 to 2015
Data table 10 Projection Baby Care Premium Vs Mass % Analysis from 2010 to 2015
Beric SA in Beauty and Personal Care (morocco)
Strategic Direction
Key Facts
Summary 1 Beric SA: Key Facts
Company Background
Competitive Positioning
Summary 2 Beric SA: Competitive Position 2010
Laboratoires Azbane SA in Beauty and Personal Care (morocco)
Strategic Direction
Key Facts
Summary 3 Laboratoires Azbane SA: Key Facts
Company Background
Competitive Positioning
Summary 4 Laboratoires Azbane SA: Competitive Position 2010
Executive Summary
Beauty and Personal Care Strong Despite Sluggish Economic Performance
Mass Products Outperform Premium Offerings
Multinational Players Maintain Dominance
Direct Sellers and Specialists Continue To Gain Share
Outlook for Beauty and Personal Care Remains Positive
Key Trends and Developments
Mass Brands Outperform Premium During Tough Economic Times
Rising Demand for Multi-purpose Beauty and Personal Care Products
Beauty Specialists and Direct Sellers Increasingly Important
Multinationals Continued To Lead Thanks To Strong Brand Image
Whitening and Anti-ageing Features Cross Boundaries
Market Data
Data table 11 Sales of Beauty and Personal Care by Segment : Value from 2005 to 2010
Data table 12 Sales of Beauty and Personal Care by Segment : % Value Growth from 2005 to 2010
Data table 13 Sales of Premium Cosmetics by Segment : Value from 2005 to 2010
Data table 14 Sales of Premium Cosmetics by Segment : % Value Growth from 2005 to 2010
Data table 15 Beauty and Personal Care Market Shares by NBO from 2006 to 2010
Data table 16 Beauty and Personal Care Market Shares by GBO from 2006 to 2010
Data table 17 Beauty and Personal Care Brand Shares by GBN from 2007 to 2010
Data table 18 Penetration of Private Label by Segment from 2005 to 2010
Data table 19 Sales of Beauty and Personal Care by Distribution Format: % Analysis from 2005 to 2010
Data table 20 Sales of Beauty and Personal Care by Segment and by Distribution Format: % Analysis 2010
Data table 21 Projection Sales of Beauty and Personal Care by Segment : Value from 2010 to 2015
Data table 22 Projection Sales of Beauty and Personal Care by Segment : % Value Growth from 2010 to 2015
Data table 23 Projection Sales of Premium Cosmetics by Segment : Value from 2010 to 2015
Data table 24 Projection Sales of Premium Cosmetics by Segment : % Value Growth from 2010 to 2015
Definitions
Sources
Summary 5 Research Sources

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