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Colour Cosmetics in the Netherlands

  • April 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Colour cosmetics continued to perform well in 2015 with 1% current value growth. Dutch women appreciate looking good and the more natural look is currently preferred by most Dutch women. However, the value growth registered in the category in 2015 was a slowdown from the 3% current value CAGR recorded over the review period as price promotions are starting to have a negative influence on value growth rates in colour cosmetics.

Euromonitor International's Colour Cosmetics in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Colour Cosmetics in the Netherlands
COLOUR COSMETICS IN THE NETHERLANDS
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2010-2015
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2010-2015
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2011-2015
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2012-2015
Table 6 LBN Brand Shares of Eye Make-up: % Value 2012-2015
Table 7 LBN Brand Shares of Facial Make-up: % Value 2012-2015
Table 8 LBN Brand Shares of Lip Products: % Value 2012-2015
Table 9 LBN Brand Shares of Nail Products: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2012-2015
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2015-2020
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
As Watson (health and Beauty Benelux) in Beauty and Personal Care (netherlands)
Strategic Direction
Key Facts
Summary 1 AS Watson (Health and Beauty Benelux): Key Facts
Company Background
Chart 1 AS Watson (Health and Beauty Benelux): ICI Paris XL in Rotterdam
Chart 2 AS Watson (Health and Beauty Benelux): Kruidvat in Rotterdam
Internet Strategy
Private Label
Summary 2 AS Watson (Health and Beauty Benelux): Private Label Portfolio
Competitive Positioning
Summary 3 AS Watson (Health and Beauty Benelux): Competitive Position 2015
L'Oreal Nederland BV in Beauty and Personal Care (netherlands)
Strategic Direction
Key Facts
Summary 4 L'Oreal Nederland BV: Key Facts
Competitive Positioning
Summary 5 L'Oreal Nederland BV: Competitive Position 2015
Executive Summary
Beauty and Personal Care Remain Important for the Dutch
Widespread Use of Price Promotions Hinders Value Growth in Beauty and Personal Care
International Brands Continue To Dominate Beauty and Personal Care
Convenience An Important Consideration in New Product Developments
the Uncertain Economic Environment Likely To Hamper Value Growth
Key Trends and Developments
Heavy Promotional Activity Deter Value Growth in Beauty and Personal Care
Natural Look Drives Growth in Beauty and Personal Care
Retail Distribution Shifts Towards Internet Retailing, Discounters and Variety Stores
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 6 Research Sources












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