1. Market Research
  2. > Home and Office Goods
  3. > Home Goods
  4. > Household Products Market Trends
  5. > Air Care in Mexico

Air Care in Mexico

  • February 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

For a variety of lower-income households, air care can be considered an expensive and non-essential category; however, since 2014 leading brands have introduced smaller and thus cheaper air care versions and in 2015 they continued propelling the category thanks to making it affordable to a wider range of potential consumers. Examples of such products include Air Wick 226gr instead of the traditional 325gr one, or Glade’s air care 70gr “mini-gel” offered at an unit price from Mx$10 to Mx$15...

Euromonitor International’s Air Care in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Air Care in Mexico
AIR CARE IN MEXICO
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2010-2015
Table 2 Sales of Air Care by Category: % Value Growth 2010-2015
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2010-2015
Table 4 Sales of Air Care by Fragrance: Value Ranking 2010-2015
Table 5 NBO Company Shares of Air Care: % Value 2011-2015
Table 6 LBN Brand Shares of Air Care: % Value 2012-2015
Table 7 Forecast Sales of Air Care by Category: Value 2015-2020
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2015-2020
Henkel Mexicana SA De Cv in Home Care (mexico)
Strategic Direction
Key Facts
Summary 1 Henkel Mexicana SA de CV: Key Facts
Summary 2 Henkel Mexicana SA de CV: Operational Indicators
Competitive Positioning
Summary 3 Henkel Mexicana SA de CV: Competitive Position 2015
Procter and Gamble De Mexico SA De Cv in Home Care (mexico)
Strategic Direction
Key Facts
Summary 4 Procter and Gamble de Mexico: Key Facts
Summary 5 Procter and Gamble de Mexico: Operational Indicators
Competitive Positioning
Summary 6 Procter and Gamble de Mexico: Competitive Position 2015
Executive Summary
Home Care Posts Single-digit Value Growth in 2015
Laundry Care Is the Biggest Category Within Home Care
Home Care in Mexico Is Dominated by International Companies
Traditional Grocery Retailers Continues To Be A Relevant Channel for Home Care
Home Care Expects Further Development in Coming Years
Key Trends and Developments
Home Care Consumption Habits Show Significant Variations Depending on the Household Income Level
Multifunctional Home Care Products Become Increasingly Common
Laundry Care Research and Development Prioritises Water Saving
Market Indicators
Table 9 Households 2010-2015
Market Data
Table 10 Sales of Home Care by Category: Value 2010-2015
Table 11 Sales of Home Care by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Home Care: % Value 2011-2015
Table 13 LBN Brand Shares of Home Care: % Value 2012-2015
Table 14 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 15 Distribution of Home Care by Format: % Value 2010-2015
Table 16 Distribution of Home Care by Format and Category: % Value 2015
Table 17 Forecast Sales of Home Care by Category: Value 2015-2020
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 7 Research Sources












View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Air Treatment Product Market: Global Industry Analysis and Forecast 2016-2024

Air Treatment Product Market: Global Industry Analysis and Forecast 2016-2024

  • $ 4 900
  • Industry report
  • June 2016
  • by Persistence Market Research

This Persistence Market Research (PMR) report analyzes the air treatment products market on the global as well as regional levels. This study provides data for 2015 along with that for the forecast period ...

Global and Chinese Air Freshener Industry, 2016 Market Research Report

Global and Chinese Air Freshener Industry, 2016 Market Research Report

  • $ 2 800
  • Industry report
  • August 2016
  • by Prof Research

The 'Global and Chinese Air Freshener Industry, 2011-2021 Market Research Report' is a professional and in-depth study on the current state of the global Air Freshener industry with a focus on the Chinese ...

Air Care in Germany

Air Care in Germany

  • $ 992
  • Industry report
  • September 2016
  • by Euromonitor International

Air care products remained relatively unpopular in Germany in 2015. Despite German consumers’ strong emphasis on creating a pleasant atmosphere and ambience for their homes, which includes having a subtle ...

Air Care In Portugal

May 2016 $ 992

Home Care In Portugal

May 2016 $ 2 635

Air Care In Indonesia

May 2016 $ 992

Home Care In Indonesia

May 2016 $ 2 635

Air Care In Japan

April 2016 $ 992

ref:plp2016

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.