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Air Care in Saudi Arabia

  • April 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Air care is an important element of traditional Saudi lifestyles. Saudis have a long-established tradition of keeping their homes fragrant by use of various scents and fresheners. Traditionally, oud fragrances are very popular in the country. Incense and traditional woods are not only used on special occasions but on a regular basis as a means of removing unpleasant odours as well as purifying the home. With society modernising, the new generation wants to keep the tradition alive. However,...

Euromonitor International's Air Care in Saudi Arabia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Air Care in Saudi Arabia
AIR CARE IN SAUDI ARABIA
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2010-2015
Table 2 Sales of Air Care by Category: % Value Growth 2010-2015
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2010-2015
Table 4 Sales of Air Care by Fragrance: Value Ranking 2010-2015
Table 5 NBO Company Shares of Air Care: % Value 2011-2015
Table 6 LBN Brand Shares of Air Care: % Value 2012-2015
Table 7 Forecast Sales of Air Care by Category: Value 2015-2020
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2015-2020
Abu Dawood Industrial Co in Home Care (saudi Arabia)
Strategic Direction
Key Facts
Summary 1 Abu Dawood Industrial Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Abu Dawood Industrial Co: Competitive Position 2015
Saudi Industrial Detergents Co (sidco) in Home Care (saudi Arabia)
Strategic Direction
Key Facts
Summary 3 Saudi Industrial Detergents Co (Sidco): Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Saudi Industrial Detergents Co (Sidco): Competitive Position 2015
Executive Summary
Strong Promotional Activity Underpins Healthy Performance
Growing Number of Epidemics Raises Hygiene Concerns
Multinationals Maintain Edge Over Local Players
Sales Led by Supermarkets and Hypermarkets
Home Care Growth Expected To More Than Double Over Forecast Period
Key Trends and Developments
Hygiene Concerns Drive Strong Performance in Home Care
In-store Promotions Underpinned by Modern Grocery Format Expansion
Digital Communication Gaining Importance
Market Indicators
Table 9 Households 2010-2015
Market Data
Table 10 Sales of Home Care by Category: Value 2010-2015
Table 11 Sales of Home Care by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Home Care: % Value 2011-2015
Table 13 LBN Brand Shares of Home Care: % Value 2012-2015
Table 14 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 15 Distribution of Home Care by Format: % Value 2010-2015
Table 16 Distribution of Home Care by Format and Category: % Value 2015
Table 17 Forecast Sales of Home Care by Category: Value 2015-2020
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 5 Research Sources












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