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Financial Cards and Payments in Turkey

  • March 2016
  • -
  • Euromonitor International
  • -
  • 56 pages

Financial cards saw strong growth during the review period as a whole, benefiting from a marked rise in the banked population in Turkey. The government is keen to encourage this trend, with benefits and wages increasingly being paid electronically. A rise in the banked population is meanwhile resulting in more consumers gaining access to financial cards. Transportation and toll system payments meanwhile also increasingly require pre-paid cards, while many workplaces are switching to employee...

Euromonitor International’ s Financial Cards and Payments in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Financial Cards and Payments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Financial Cards and Payments in Turkey
FINANCIAL CARDS AND PAYMENTS IN TURKEY
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Financial Cards Surge Ahead As Banked Population Sees Striking Growth
2014 Credit Card Regulations Have Limited Impact in 2015
Cash Dominates But Soaring Merchant Acceptance Encourages Shift To Card Payments
Domestic Banks Dominate Thanks To Strength in Credit Cards
Strong Growth Ahead As Turkey Launches Troy
Key Trends and Developments
Surge in Banked Population and Card Infrastructure Encourages Shift From Cash
Government and Religious Constraints Have Limited Impact on Credit Cards
Surge in Internet Retailing Boosts Credit Cards and M-commerce
Market Indicators
Table 1 Number of POS Terminals: Units 2010-2015
Table 2 Number of ATMs: Units 2010-2015
Table 3 Value Lost to Fraud 2010-2015
Table 4 Card Expenditure by Location 2015
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2010-2015
Table 6 Domestic versus Foreign Spend 2015
Market Data
Table 7 Financial Cards by Category: Number of Cards in Circulation 2010-2015
Table 8 Financial Cards by Category: Number of Accounts 2010-2015
Table 9 Financial Cards Transactions by Category: Value 2010-2015
Table 10 Financial Cards by Category: Number of Transactions 2010-2015
Table 11 Consumer Payments by Category: Value 2010-2015
Table 12 Consumer Payments by Category: Number of Transactions 2010-2015
Table 13 M-Commerce by Category: Value 2010-2015
Table 14 M-Commerce by Category: % Value Growth 2010-2015
Table 15 Financial Cards: Number of Cards by Issuer 2010-2014
Table 16 Financial Cards: Number of Cards by Operator 2010-2014
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2010-2014
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2010-2014
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2015-2020
Table 20 Forecast Financial Cards by Category: Number of Accounts 2015-2020
Table 21 Forecast Financial Cards Transactions by Category: Value 2015-2020
Table 22 Forecast Financial Cards by Category: Number of Transactions 2015-2020
Table 23 Forecast Consumer Payments by Category: Value 2015-2020
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2015-2020
Table 25 Forecast M-Commerce by Category: Value 2015-2020
Table 26 Forecast M-Commerce by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 1 Research Sources
Finansbank As in Financial Cards and Payments (turkey)
Strategic Direction
Key Facts
Summary 2 Finansbank AS: Operational Indicators
Competitive Positioning
Summary 3 Finansbank AS: Competitive Position 2014
Garanti Bankasi As in Financial Cards and Payments (turkey)
Strategic Direction
Key Facts
Summary 4 Garanti Bankasi AS: Operational Indicators
Competitive Positioning
Summary 5 Garanti Bankasi AS: Competitive Position 2014
Turkiye Halk Bankasi As in Financial Cards and Payments (turkey)
Strategic Direction
Key Facts
Summary 6 Turkiye Halk Bankasi AS: Operational Indicators
Competitive Positioning
Summary 7 Turkiye Halk Bankasi AS: Competitive Position 2014
Turkiye Is Bankasi As (isbank) in Financial Cards and Payments (turkey)
Strategic Direction
Key Facts
Summary 8 Turkiye Is Bankasi AS (Isbank): Operational Indicators
Competitive Positioning
Summary 9 Turkiye Is Bankasi AS (Isbank): Competitive Position 2014
Yapi Ve Kredi Bankasi As in Financial Cards and Payments (turkey)
Strategic Direction
Key Facts
Summary 10 Yapi ve Kredi Bankasi AS: Operational Indicators
Competitive Positioning
Summary 11 Yapi ve Kredi Bankasi AS: Competitive Position 2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 ATM Cards: Number of Cards in Circulation 2010-2015
Table 28 ATM Cards Transactions 2010-2015
Table 29 ATM Cards in Circulation: % Growth 2010-2015
Table 30 ATM Cards Transactions: % Growth 2010-2015
Table 31 Forecast ATM Cards: Number of Cards in Circulation 2015-2020
Table 32 Forecast ATM Cards Transactions 2015-2020
Table 33 Forecast ATM Cards in Circulation: % Growth 2015-2020
Table 34 Forecast ATM Cards Transactions: % Growth 2015-2020
Headlines
Trends
Prospects
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 35 Credit Cards: Number of Cards in Circulation 2010-2015
Table 36 Credit Cards Transactions 2010-2015
Table 37 Credit Cards in Circulation: % Growth 2010-2015
Table 38 Credit Cards Transactions: % Growth 2010-2015
Table 39 Commercial Credit Cards: Number of Cards in Circulation 2010-2015
Table 40 Commercial Credit Cards Transactions 2010-2015
Table 41 Commercial Credit Cards in Circulation: % Growth 2010-2015
Table 42 Commercial Credit Cards Transactions: % Growth 2010-2015
Table 43 Personal Credit Cards: Number of Cards in Circulation 2010-2015
Table 44 Personal Credit Cards Transactions 2010-2015
Table 45 Personal Credit Cards in Circulation: % Growth 2010-2015
Table 46 Personal Credit Cards Transactions: % Growth 2010-2015
Table 47 Credit Cards: Number of Cards by Issuer 2010-2014
Table 48 Credit Cards: Number of Cards by Operator 2010-2014
Table 49 Credit Cards Payment Transaction Value by Issuer 2010-2014
Table 50 Credit Cards Payment Transaction Value by Operator 2010-2014
Table 51 Commercial Credit Cards: Number of Cards by Issuer 2010-2014
Table 52 Commercial Credit Cards: Number of Cards by Operator 2010-2014
Table 53 Commercial Credit Cards Payment Transaction Value by Issuer 2010-2014
Table 54 Commercial Credit Cards Payment Transaction Value by Operator 2010-2014
Table 55 Personal Credit Cards: Number of Cards by Issuer 2010-2014
Table 56 Personal Credit Cards: Number of Cards by Operator 2010-2014
Table 57 Personal Credit Cards Payment Transaction Value by Issuer 2010-2014
Table 58 Personal Credit Cards Payment Transaction Value by Operator 2010-2014
Table 59 Forecast Credit Cards: Number of Cards in Circulation 2015-2020
Table 60 Forecast Credit Cards Transactions 2015-2020
Table 61 Forecast Credit Cards in Circulation: % Growth 2015-2020
Table 62 Forecast Credit Cards Transactions: % Growth 2015-2020
Table 63 Forecast Commercial Credit Cards: Number of Cards in Circulation 2015-2020
Table 64 Forecast Commercial Credit Cards Transactions 2015-2020
Table 65 Forecast Commercial Credit Cards in Circulation: % Growth 2015-2020
Table 66 Forecast Commercial Credit Cards Transactions: % Growth 2015-2020
Table 67 Forecast Personal Credit Cards: Number of Cards in Circulation 2015-2020
Table 68 Forecast Personal Credit Cards Transactions 2015-2020
Table 69 Forecast Personal Credit Cards in Circulation: % Growth 2015-2020
Table 70 Forecast Personal Credit Cards Transactions: % Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 71 Debit Cards: Number of Cards in Circulation 2010-2015
Table 72 Debit Cards Transactions 2010-2015
Table 73 Debit Cards in Circulation: % Growth 2010-2015
Table 74 Debit Cards Transactions: % Growth 2010-2015
Table 75 Debit Cards: Number of Cards by Issuer 2010-2014
Table 76 Debit Cards: Number of Cards by Operator 2010-2014
Table 77 Debit Cards Payment Transaction Value by Issuer 2010-2014
Table 78 Debit Cards Payment Transaction Value by Operator 2010-2014
Table 79 Forecast Debit Cards: Number of Cards in Circulation 2015-2020
Table 80 Forecast Debit Cards Transactions 2015-2020
Table 81 Forecast Debit Cards in Circulation: % Growth 2015-2020
Table 82 Forecast Debit Cards Transactions: % Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 83 Pre-paid Cards: Number of Cards in Circulation 2010-2015
Table 84 Pre-paid Cards Transactions 2010-2015
Table 85 Pre-paid Cards in Circulation: % Growth 2010-2015
Table 86 Pre-paid Cards Transactions: % Growth 2010-2015
Table 87 Closed Loop Pre-paid Cards Transactions 2010-2015
Table 88 Closed Loop Pre-paid Cards Transactions: % Growth 2010-2015
Table 89 Open Loop Pre-paid Cards Transactions 2010-2015
Table 90 Open Loop Pre-paid Cards Transactions: % Growth 2010-2015
Table 91 Pre-paid Cards: Number of Cards by Issuer 2010-2014
Table 92 Pre-paid Cards: Number of Cards by Operator 2010-2014
Table 93 Pre-paid Cards Transaction Value by Issuer 2010-2014
Table 94 Pre-paid Cards Transaction Value by Operator 2010-2014
Table 95 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2010-2014
Table 96 Closed Loop Pre-paid Cards: Number of Cards by Operator 2010-2014
Table 97 Closed Loop Pre-paid Cards Transaction Value by Issuer 2010-2014
Table 98 Closed Loop Pre-paid Cards Transaction Value by Operator 2010-2014
Table 99 Open Loop Pre-paid Cards: Number of Cards by Issuer 2010-2014
Table 100 Open Loop Pre-paid Cards: Number of Cards by Operator 2010-2014
Table 101 Open Loop Pre-paid Cards Transaction Value by Issuer 2010-2014
Table 102 Open Loop Pre-paid Cards Transaction Value by Operator 2010-2014
Table 103 Forecast Pre-paid Cards: Number of Cards in Circulation 2015-2020
Table 104 Forecast Pre-paid Cards Transactions 2015-2020
Table 105 Forecast Pre-paid Cards in Circulation: % Growth 2015-2020
Table 106 Forecast Pre-paid Cards Transactions: % Growth 2015-2020
Table 107 Forecast Closed Loop Pre-paid Cards Transactions 2015-2020
Table 108 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2015-2020
Table 109 Forecast Open Loop Pre-paid Cards Transactions 2015-2020
Table 110 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2015-2020
Headlines
Trends
Prospects












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