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NRT Smoking Cessation Aids in Romania

  • October 2016
  • -
  • Euromonitor International
  • -
  • 17 pages

Thanks to a new legislation banning smoking totally in all public spaces and outdoor kinder playgrounds, adopted in the spring of 2016, more and more Romanians are struggling to quit smoking. NRT smoking cessation aids are not that widely known or used yet, but awareness of their existence is rising. During the review period almost no smoking cessation aid products were available; the category leader Nicorette had been almost fully withdrawn from the market and was available in very few pharmaci...

Euromonitor International’s NRT Smoking Cessation Aids in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

NRT Smoking Cessation Aids in Romania
NRT SMOKING CESSATION AIDS IN ROMANIA
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Number of Smokers by Gender 2011-2016
Category Data
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2011-2016
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2011-2016
Table 4 Sales of NRT Gum by Flavour: % Value 2011-2016
Table 5 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2012-2016
Table 6 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2013-2016
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2016-2021
Table 8 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2016-2021
Executive Summary
Growth of the Consumer Health Market Is Slower in 2016 Than in the Review Period
Consumers Are More Interested in Dietary Supplements With Preventive Functions
Domestic Companies Gain Value Shares From International Companies in Within Vitamins and Dietary Supplements
Only Authorised Pharmacies and Drugstores Will Be Able To Sell Medicines Online
Growth of Consumer Health Will Be Slower During the Forecast Period Than in the Review Period
Key Trends and Developments
Pharmaceutical Companies Continue To Focus on OTC Products, Vitamins and Dietary Supplements, As the Rx Price Constraints Make Their Profitability Impossible
Ban on Smoking in Public Areas and Children's Playgrounds Introduced in 2016
Advertising of OTC and Vds Products Is Likely To Be Restricted in the Mass Media in Romania
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 10 Life Expectancy at Birth 2011-2016
Market Data
Table 11 Sales of Consumer Health by Category: Value 2011-2016
Table 12 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 13 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 14 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 16 Distribution of Consumer Health by Format: % Value 2011-2016
Table 17 Distribution of Consumer Health by Format and Category: % Value 2016
Table 18 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources












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