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Turkey Retail Report Q4 2016

  • September 2016
  • -
  • Business Monitor International
  • -
  • 63 pages

Includes 3 FREE quarterly updates


BMI View: Turkey's retail industry benefits from a large urban population that is enjoying steadily rising incomes. Over our five-year forecast period to 2020 we expect economic growth to be fairly slow but steady, averaging 3.3% a year. This growth will support a rise in net household incomes from USD12,375 in 2016 to USD15,049 by 2020. However, in the medium term the retail sector will be held back by political and security concerns that will dampen both investor and consumer confidence, and that have already damaged Turkey's tourism industry. In the long term, though, significant opportunities will remain, particularly as retailers expand into second-tier cities.


Key Views And Developments
- Total household spending is set to fall by 1.8% y-o-y in US dollar terms in 2016, although it will continue growing in lira terms, as the currency weakens against the dollar. However, over the rest of our forecast period to 2020 growth will pick up, growing by an average of 5.63% a year in US dollar terms.

Table Of Contents

Turkey Retail Report Q4 2016
BMI Industry View 7
SWOT 9
Retail SWOT 9
Industry Forecast 12
Headline Retail Forecast 12
Table: Total Household Spending (Turkey 2013-2020) 15
Table: Retail Sector Spending, % Of Total (Turkey 2013-2020) 16
Table: Retail Sector Spending, % Of GDP (Turkey 2013-2020) 17
Table: Headline Retail Sector Spending (Turkey 2013-2020) 18
Retail Sector Forecast 20
Food And Drink 21
Table: Food, Drink And Tobacco Spending (Turkey 2013-2020) 22
Clothing And Footwear 22
Table: Clothing And Footwear Spending (Turkey 2013-2020) 23
Household Goods 23
Table: Household Goods Spending (Turkey 2013-2020) 24
Personal Care And Effects 24
Table: Personal Care Spending (Turkey 2013-2020) 25
Household Numbers And Income Forecast 26
Table: Household Income Data (Turkey 2013-2020) 28
Table: Labour Market Data, 2013-2020 30
Demographic Forecast 31
Table: Total Population (Turkey 2013-2020) 34
Table: Population: Babies (Turkey 2013-2020) 34
Table: Population: Young Children (Turkey 2013-2020) 34
Table: Population: Children (Turkey 2013-2020) 35
Table: Population: Young Teens And Older Children (Turkey 2013-2020) 35
Table: Population: Young People (Turkey 2013-2020) 35
Table: Population: Older Teenagers (Turkey 2013-2020) 36
Table: Population: 21 Years Plus (Turkey 2013-2020) 36
Table: Population: Young Adults (Turkey 2013-2020) 36
Table: Population: Middle Aged (Turkey 2013-2020) 37
Table: Population: Urban/Rural (Turkey 2013-2020) 37
Industry Risk/Reward Index 38
Central And Eastern Europe Risk/Reward Index 38
Table: Central And Eastern Europe Retail Risk/Reward Index, Q416 38
Turkey Risk/Reward Index 39
Rewards 39
Risks 40
Market Overview 42
Competitive Landscape 46
Clothing And Footwear 46
Table: Selected Clothing And Footwear Retailers 46
Household Goods, Homeware And Home Improvement 47
Table: Selected Household Goods, Homeware And Home Improvement Retailers 47
Electronics 48
Table: Selected Electronics Retailers 48
Department Stores 48
Table: Selected Department stores 48
E-Commerce 49
Table: Selected E-Commerce Retailers And Online Marketplaces 49
Glossary 50
Methodology 57
Industry Forecast Methodology 57
Sources 60
Risk/Reward Index Methodology 60
Table: Retail Risk/Reward Index Indicators 61
Table: Weighting Of Indicators 63

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