Table of Contents
ALM Trade (2000) Ltd’s strategy over the forecast period will be to focus on its customer service which has a negative reputation among consumers. In addition the chain is considered to be overpriced, compared to other retailers. As a result the company is expected to open new branches over the forecast period in an outlet format, which will offer a smaller variety of products at much more attractive prices in order to attract consumers for whom value for money is the main purchase decision...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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