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Furniture and Homewares Stores in Morocco

  • July 2013
  • -
  • Euromonitor International
  • -
  • 45 pages

Many Moroccan households became more interested in making their homes more modern towards the end of the review period and these developing needs and tastes benefited furniture and homewares stores. Morocco’s furniture and homewares stores are now offering potential customers a wide range of functional furniture which responds to their need for more innovative and modern home decor.

Euromonitor International's Furniture and Homewares Stores in Morocco report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Furniture and Homewares Stores market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Furniture and Homewares Stores in Morocco
FURNITURE AND HOMEWARES STORES IN MOROCCO
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Channel Formats
Chart 1 Furniture and Homewares Stores: Kitea
Chart 2 Furniture and Homewares Stores: Mobilia
Channel Data
Table 1 Furniture and Homewares Stores: Value Sales, Outlets and Selling Space 2007-2012
Table 2 Furniture and Homewares Stores: Value Sales, Outlets and Selling Space: % Growth 2007-2012
Table 3 Furniture and Homewares Stores Company Shares: % Value 2008-2012
Table 4 Furniture and Homewares Stores Brand Shares: % Value 2009-2012
Table 5 Furniture and Homewares Stores Brand Shares: Outlets 2009-2012
Table 6 Furniture and Homewares Stores Brand Shares: Selling Space 2009-2012
Table 7 Furniture and Homewares Stores Forecasts: Value Sales, Outlets and Selling Space 2012-2017
Table 8 Furniture and Homewares Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Aksal Group SA in Retailing (morocco)
Strategic Direction
Key Facts
Summary 1 Aksal Group SA: Key Facts
Summary 2 Aksal Group SA: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Aksal Group SA: Competitive Position 2012
Kitea SA in Retailing (morocco)
Strategic Direction
Key Facts
Summary 4 Kitea SA: Key Facts
Summary 5 Kitea SA: Operational Indicators
Company Background
Chart 3 Kitea SA: Kitea in Morocco
Competitive Positioning
Summary 6 Kitea SA: Competitive Position 2012
Mobilia SA in Retailing (morocco)
Strategic Direction
Key Facts
Summary 7 Mobilia SA: Key Facts
Summary 8 Mobilia SA: Operational Indicators
Company Background
Chart 4 Mobilia SA: Mobilia in Morocco
Competitive Positioning
Summary 9 Mobilia SA: Competitive Position 2012
Uni Confort Maroc Dolidol in Retailing (morocco)
Strategic Direction
Key Facts
Summary 10 Uni Confort Maroc Dolidol: Key Facts
Summary 11 Uni Confort Maroc Dolidol: Operational Indicators
Company Background
Competitive Positioning
Summary 12 Uni Confort Maroc Dolidol: Competitive Position 2012
Executive Summary
Retailing Continues Growing in Spite of Temporary Economic Problems
Internet Retailing Forges Ahead
Non-grocery Retailing Suffers From Consumer Shift To Internet
Domestics Players Continue To Dominate
Shadow Over Moroccan Economic Future
Key Trends and Developments
Economic Conditions
Internet Retailing
New Concept in Retailing
Private Label Remains Popular in Morocco and Continues To Perform Well
Urbanisation and Increasing Number of Households Important Factors for Growth in Retailing
Growing Expansion of Smaller and Convenient Store-based Retailing Formats
Market Indicators
Table 9 Employment in Retailing 2007-2012
Market Data
Table 10 Sales in Retailing by Channel: Value 2007-2012
Table 11 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 12 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 13 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 14 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 15 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 16 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 17 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 18 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 19 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 20 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 21 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 22 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 23 Retailing Company Shares: % Value 2008-2012
Table 24 Retailing Brand Shares: % Value 2009-2012
Table 25 Store-Based Retailing Company Shares: % Value 2008-2012
Table 26 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 27 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 28 Non-store Retailing Company Shares: % Value 2008-2012
Table 29 Non-store Retailing Brand Shares: % Value 2009-2012
Table 30 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 31 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 32 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 33 Forecast Sales in Retailing by Channel: Value 2012-2017
Table 34 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
Table 35 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 36 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 37 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 38 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 39 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
Table 40 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
Table 41 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
Table 42 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
Table 43 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
Table 44 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Cash and Carry
Definitions
Sources
Summary 13 Research Sources












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