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Men%s Grooming in Greece

  • April 2016
  • -
  • Euromonitor International
  • -
  • 29 pages

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As consumer budgets remain squeezed, consumers increasingly opt for a “one-product-solution”, products that can cover the needs of the whole family instead of gender-specific ones. This trend translated to losses for men’s grooming in 2015, with most categories falling at a steeper rate than the umbrella category (for example, men’s deodorants volume sales declined more rapidly than deodorants overall in 2015, and the same was true for men’s skin care and hair care). Thus, value sales for men’s...

Euromonitor International's Men's Grooming in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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