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Aldi Nederland BV in Retailing (Netherlands)

  • March 2016
  • -
  • Euromonitor International
  • -
  • 4 pages

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Aldi’s strategy in the Netherlands is changing amidst intense competition in grocery retailing in the Netherlands. Aldi originally offered a narrow range of private label products, although more recently the company has expanded the range of products it offers, including premium brands and organic products, in order to compete with its main rival in discounters Lidl and various supermarkets. The company is also offering a wider range of fresh products in line with the rising demand for fresh...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.

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