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Bottled Water in Japan, Euromonitor International

  • July 2013
  • -
  • Euromonitor International
  • -
  • 55 pages

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Bottled water experienced an abnormal year in 2011, growing by 26% in total volume terms. Following the March 2011 earthquake, subsequent tsunami and an unprecedented radiation leak from the Fukushima power plant, which contaminated tap water, the demand for bottled water spiked due to anxiety about the safety of tap water among consumers. Faced with a national emergency, the government requested that major water suppliers expand their production as well as relaxed regulations pertaining to...

Euromonitor International's Bottled Water in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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