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Kirin Beverage Corp in Soft Drinks (Japan)

  • March 2016
  • -
  • Euromonitor International
  • -
  • 2 pages

Due to weak profits over the review period, Kirin’s priority over the next three years is to improve profitability. In order to achieve this the company will strengthen its business in RTD tea and carbonates. In addition, it will restructure its supply chain as well as switch to greater profit generating formats, such as smaller PET bottles.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Kirin Beverage Corp in Soft Drinks (Japan)
KIRIN BEVERAGE CORP IN SOFT DRINKS (JAPAN)
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Kirin Beverage Corp: Key Facts
Summary 2 Kirin Beverage Corp: Operational Indicators
Competitive Positioning
Summary 3 Kirin Beverage Corp: Competitive Position 2015

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ref:plp2016

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