1. Market Research
  2. > Software Market Trends
  3. > Hungary Information Technology Report Q4 2016

Hungary Information Technology Report Q4 2016

  • August 2016
  • -
  • Business Monitor International
  • -
  • 71 pages

Includes 3 FREE quarterly updates



BMI View:
Hungary proved a challenging IT market for vendors throughout 2010-2015, due to acombination of recession, a public sector spending squeeze and then steep forint depreciation in 2015. Weexpect 2016 will be another year of modest growth, when forint depreciation will be a drag on the hardwaresegment. However, our core scenario is for more robust medium term performance, particularly in USDterms, as a result of significant forint appreciation forecast for 2017-2019. There is downside, due toHungary's economic linkages with the Eurozone, meaning Brexit and the refocusing of investors onEurozone challenges such as Italian banks could result in a regional slowdown that spills over to a weakerdomestic economic outlook for Hungary.

Latest Updates And

Key Forecasts



- Computer Hardware Sales: HUF209bn in 2016 to HUF233bn in 2020, a compound annual growth rate(CAGR) of 2.8% in local currency terms. There is pent-up replacement spending waiting to be unlocked,which should occur from 2017 and boost retail PC spending, but potential cannibalisation of notebookand tablet sales by increasingly powerful smartphones presents downside.

- Software Sales: HUF113bn in 2016 to HUF135bn in 2020, a CAGR of 4.5%. Investment outlook forhigh spending financial services vertical is strengthening, and we expect demand growth for enterpriseapplications as lower cost cloud models deepen the market.

- IT Services Sales: HUF211bn in 2016 to HUF275bn in 2020, a CAGR of 6.9%. IT Enterprise demandfor cost-saving solutions such as outsourcing and cloud computing will drive the services segment, evenas economic pressures become less intense as growth strengthens.

Table Of Contents

Hungary Information Technology Report Q4 2016
BMI Industry View 7
SWOT 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Enterprise Trends - GVA By Vertical (Hungary 2015-2020) 15
Table: IT Industry - Historical Data And Forecasts (Hungary 2013-2020) 16
Industry Risk/Reward Index 17
Table: Europe IT Risk/Reward Index, Q4 2016 19
Market Overview 20
Hardware 20
Software 27
Cloud Computing 31
Services 36
Table: Public Sector* IT Spending (HUFbn) 36
Industry Trends And Developments 40
IT Hardware Trade 40
Table: CEE IT Hardware Trade, 2010-2015 40
Table: Hungary IT Hardware Trade, 2010-2015 41
IT Industry Analysis 42
Table: Hungary IT Hardware Industry, 2009-2014 44
Table: Hungary Software and Services Industry, 2009-2014 46
Regulatory Development 47
Competitive Landscape 51
IT Companies - Hungary 51
IT Vendors - EMEA, 2015 54
Table: Computer Hardware 54
Table: Software 54
Table: Cloud 55
Table: IT Services 56
Retailers 57
Table: Major Electronics Retailers 57
Table: Major E-Commerce Retailers 58
Regional Overview 59
Demographic Forecast 62
Table: Population Headline Indicators (Hungary 1990-2025) 63
Table: Key Population Ratios (Hungary 1990-2025) 63
Table: Urban/Rural Population and Life Expectancy (Hungary 1990-2025) 64
Table: Population By Age Group (Hungary 1990-2025) 64
Table: Population By Age Group % (Hungary 1990-2025) 65
Methodology 67
Industry Forecast Methodology 67
Sources 69
Risk/Reward Index Methodology 69
Table: IT Risk/Reward Index Indicators 70
Table: Weighting Of Components 71

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
The LPWA networks for IoT: worldwide trends and forecasts 2015–2025

The LPWA networks for IoT: worldwide trends and forecasts 2015–2025

  • $ 7 999
  • Industry report
  • July 2016
  • by Analysys Mason

Low-power, wide-area (LPWA) networks have the potential to grow to 3.5 billion connections, but no single sector is driving overall growth. This is in contrast to M2M networks, where automotive and transport ...

The Analytics software systems: worldwide market shares 2015

The Analytics software systems: worldwide market shares 2015

  • $ 7 999
  • Industry report
  • September 2016
  • by Analysys Mason

"The telecoms industry is increasing its spending on analytics software systems, but not to the extent that we predicted last year." This report assesses which vendors are leading in the analytics software ...

Streaming Analytics Market by Type, Applications, Vertical, Regions - Global Forecast to 2021

Streaming Analytics Market by Type, Applications, Vertical, Regions - Global Forecast to 2021

  • $ 7 150
  • Industry report
  • July 2016
  • by MarketsandMarkets

“Massive surge in structured and unstructured streaming data is driving the growth” MarketsandMarkets estimates the global streaming analytics market to grow from USD 3.08 billion in 2016 to USD 13.70 ...


ref:plp2016

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.