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New report from yStats.com shows apparel as the leading product category in online retail
The yStats.com report shows that worldwide, more than 50% of online shoppers purchased clothing items last year. In terms of share of online purchasers, clothing is the number one category bought in Brazil, China, Russia, UK and USA, and many other countries around the world.
The growth of clothing sales is aided by the trend of shopping from mobile devices. Brick and mortar stores such as H&M and Zara, as well as online-only marketers, such as Asos, are among the leading online sellers specialized in clothing, according to a website ranking cited in the yStats.com report. Also some major mass merchants and marketplaces have their solid share of the market, with Amazon predicted to become the leading clothing retailer in the USA next year.
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