Global Adult Education Industry

  • January 2012
  • -
  • Global Industry Analysts

The global outlook series on Adult Education provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers a bird's eye view of the sector, highlights latest market trends, challenges, and growth drivers of adult education industry. Market discussions in the report are punctuated with fact-rich market data tables. Regional markets elaborated upon include the US, Japan, Denmark, Norway, the United Kingdom, China, Korea, India, and South Africa. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 118 major companies worldwide.

Table Of Contents




1. INDUSTRY OVERVIEW 1
Introduction 1
Comparison with Formal Education 1
Importance of Adult Education 1
Shift towards Knowledge-Based Society 2
A Platform for People to Catch Up with Technology 2
Fighting Illiteracy 2
Table 1: Worldwide Adult Literacy Rates by Gender (2010) 2

Table 2: Worldwide Adult Literacy Rates (%)- by Region
(2010) 3

Table 3: Worldwide Illiterate Population by Region (2010):
Percentage Share Breakdown for South and West Asia,
Sub-Saharan Africa, East Asia and Pacific, Middle East,
Latin America, and Others 3

Table 4: World Adult Literacy Rates (%) by Region (1990 and
2008): Breakdown for Male and Female Population 4

Table 5: Adult Illiterate Population in Select Countries
(2009): Breakdown by Number of Female, Male and Total
Illiterates for China, Mexico, Saudi Arabia, Spain,
Argentina, Italy, Russian Federation, and Chile (In Million) 5

Table 6: Youth Illiterate Population in Select Countries
(2009): Breakdown by Number of Female, Male and Total
Illiterates for China, Mexico, Saudi Arabia, Russian
Federation, Argentina, Chile, and Spain (In Thousands) 5

Table 7: Elderly Illiterate Population in Select Countries
(2009): Breakdown by Number of Female, Male and Total
Illiterates for Mexico, Spain, and Chile (In Thousands) 6

Table 8: Female and Male Adult Illiterates as % of Total
Population in Select Countries (2009) 6
Raising Competency Levels of Workforce 6
Recession and Adult Education Funding 7
Continuing Education - Enhancing Competitiveness during Recession 7
Benefits of Continuing Professional Education for
Professionals and Organizations 8
Role of Internet and Electronic Media in Adult Education 8
Adult Online Education: The New Frontier 8
Lifelong Learning 9
Need for Lifelong Learning 9
Adult Education and Lifelong Learning in Asian Countries 9
Adult Education - Growing Significance in China and India 10
Tertiary Education - A High Priority 10
Table 9: Number of Graduates in Tertiary Education (in ‘000s) 10
Table 10: Proportion of Tertiary Graduates in Education for
Select Countries (2009) 11

2. SECTOR OVERVIEW 12
Adult Education: A Primer 12
Purpose of Adult Education 12
Education Providers’ Perspective 12
Various Facets of Adult Education 13
Liberal Adult Education 13
Career or Job related Courses (or) Vocational Education and
Training 13
Distance Education or Distance Learning 13
Evolution of the Sector 14
Communication Methods in Distance Learning 14
Accreditations 15
Evolution of Media: The Prime Driver 15
Online Versus Traditional Education 15
Providing Agencies 16
Formal Educational Institutes 16
Government Agencies and Departments 16
Community providers 17
Private Sector Providers 17
Labor Market Organizations 17
Alternative Education 18
Alternative Education Programs 18
Adult Education Vs Alternative Education 18

3. RECENT INDUSTRY ACTIVITY 19

4. SERVICE LAUNCHES 28


A REGIONAL MARKET PERSPECTIVE 35

1. THE UNITED STATES 35
Adult Education Sector - An Overview 35
Table 11: Participation in State-Administered Adult Basic
Education and Adult Secondary Education Programs in the US
(2008): Percentage Share Breakdown of Number of Participants
by State 36
Adult Basic Education 37
Scope of Adult Education 37
A Peek into History 37
Shift in the Nation’s Educational Scenario 38
Unemployment Levels Increase During Recession 39
Table 12: Unemployment Rate and Average Annual Earnings in the
US (2010): Breakdown by Education Level 39

Table 13: Educational Attainment of Adults (25+) in the US
(2008): Percentage Share Breakdown of Population by
Educational Level 40

Table 14: Education Status of Adults (25-29 Years) by Gender
in the US (2010): Proportion of Male and Female Individuals
by Education Level 40

Table 15: Employment Status of Adults (25-34 Years) in the US
(2010): Percentage Share Breakdown for Full Time Employment,
Part Time Employment, Unemployed, and Not in Labor Force 40

Table 16: Employment Status of Adults (25-34 Years) with Less
than High School Education in the US (2010): Percentage Share
Breakdown for Full Time Employment, Part Time Employment,
Unemployed, and Not in Labor Force 41

Table 17: Employment Status of Adults (25-34 Years) with High
School Diploma or Equivalent in the US (2010): Percentage
Share Breakdown for Full Time Employment, Part Time
Employment, Unemployed, and Not in Labor Force 41

Table 18: Employment Status of Adults (25-34 Years) with Some
College Education in the US (2010): Percentage Share
Breakdown for Full Time Employment, Part Time Employment,
Unemployed, and Not in Labor Force 41

Table 19: Employment Status of Adults (25-34 Years) with
Associate’s degree in the US (2010): Percentage Share
Breakdown for Full Time Employment, Part Time Employment,
Unemployed, and Not in Labor Force 42

Table 20: Employment Status of Adults (25-34 Years) with
Bachelor’s Degree or Higher in the US (2010): Percentage
Share Breakdown for Full Time Employment, Part Time
Employment, Unemployed, and Not in Labor Force 42

Table 21: Employment Status of Adults (25-34 Years) in the US
(2010): Percentage Share Breakdown by Ethnic Race 43
Lack of GED Credential 43
Higher Education for Adults 44
Table 22: Number of Students Enrolled in Higher Educational
Institutions in the US (In Million) 44
Demand Rises for Higher Education among Adults 44
Higher Education Faces Budgetary Cuts 45
The American Recovery and Reinvestment Act (ARRA) 46
Impact of Budget Cuts on States Education Sector 46
Online Higher Education Market 46
Declining Government Support: A Huge Setback 47
Vocational Training Sector 47
Growth of the Sector 47
Commercial Educational Institutions 48
Present Scenario 48
Online Medium in Adult Education Sector 48
Players in Alternative Adult Education Sector 49

2. CANADA 50
Participation in Adult Education and Training Programs 50
Table 23: Educational Attainment of Adults (25+) in Canada
(2008): Percentage Share Breakdown of Population by Education
Level 50

Table 24: Working Age Population in Canada (2009): Percentage
Share Breakdown by Level of Educational Qualifications 51
Apprentice Training System 51
Apprenticeship Registrations 51
Table 25: Apprenticeship Registrations in Canada
(2008-2009): Percentage Share Breakdown by Age Group 52

Table 26: Number of Certificates Granted to Registered
Apprentices and Trade Qualifiers in Canada (2009):
Percentage Share Breakdown by Trade Group 52

Table 27: Number of Registered Apprenticeship Training in
Canada (2009): Percentage Share Breakdown by Trade Group 53

Table 28: Registered Apprenticeship Training in Canada
(2009): Percentage Share Breakdown by Province/Territory 53

Table 29: Registered Apprenticeship Training in Canadian
Provinces/Territories (2009): Percentage Share Breakdown by
Gender 54

3. JAPAN 55
Introduction 55
Overview of Adult Education 55
Channels for Adult Education 55
Adult Education through School Education 56
Adult Education through Social Education 56

4. EUROPE 57
Introduction 57
Market Specific Definitions 57
Funding for Formal Adult Education Programs 58
Lifelong Learning and Knowledge-Based Economy 58
Table 30: % of Adults with ISCED 3 (Upper Secondary)
Education Level in Europe (2009) 59

Table 31: ISCED Level 3 (General and Vocational Orientation)
and ISCED Level 4 (Vocational Orientation) Students as % of
all Students in European Countries 60
Tertiary Education 61
Table 32: Proportion of Population (30-34 Years) with
Tertiary Level Education in Select European Countries (2010) 61
Low Skills - A Cause of Concern 61
Table 33: % of Individuals with Low Skills in Select
European Countries (2010) 62
Participation in Adult Learning Initiatives 62
Table 34: EU Lifelong Learning Market (2010): % of People in
the 25-64 Years Age Group Participating in Education and
Training Programs 63
The Lifelong Learning Programme 64
Political Responsibility 64
Role of Legislations 64
Importance of General Education 65
Key Growth Drivers 65
Ageing Population 65
Growing Immigrant Population 65
Social Inclusion: Participation Trends 66
Reasons for Non-Participation 66
Learning Trends in Adults 67
Successful Adult Education and Social Inclusion Programs 67
Grundtvig Projects 67
Learndirect Initiative 67
ESF EQUAL Initiative 67
Parent’s Learning Programs 67
Integrated Programs 67
Adult Education Initiative 68
Apprenticeship Programs 68
Table 35: % of Apprentices in Firms and Apprentice Labor Cost
as % of Employee Labor Cost in Select European Countries 68

4a. AUSTRIA 69
Continuing Education and Training in Austria 69
Table 36: Age Structure of Austrian Population 69

4b. CZECH REPUBLIC 70
Adult Education in Czech Republic 70

4c. DENMARK 71
Overview 71
Non-Formal Adult Education 71

4d. FRANCE 72
Increased Participation of Adults in Lifelong Learning 72
Table 37: Lifelong Learning in France (2005 and 2008):
Proportion of Adults Participating in Education and Training
Programs 72

Table 38: Educational Attainment of Adults (25+) in France
(2008): Percentage Share Breakdown of Population by Education
Level 72
Rising Significance of Vocational Orientation 72

4e. GERMANY 73
Continuing Education in Germany 73
Table 39: Educational Attainment of Adults (25+) in Germany
(2008): Percentage Share Breakdown of Population by Education
Level 73

4f. NORWAY 74
Barriers to Participation 74
Non-Formal Education 74
Table 40: Adult Education in Norway (2008): Percentage
Breakdown of Participants by Age Group, and Select Course
Type 75

Table 41: Adult Education in Norway (2008): Number of
Participants in Select Course Types by Gender 76

Table 42: Adult Education in Norway: Number of Courses, and
Participants for the Years 2000 through 2008 77

Table 43: Adult Education in Norway: Number of Participants
by Different Age Groups for the Years 2000 through 2008 78

Table 44: Adult Education in Norway (2008): Number of Courses
and Participants by Gender and by Province 79
Table 45: Adult Education in Norway (2008): Number of
Participants by Age Group and by Province 80
Table 46: Adult Education in Norway (2008): Prominent
Education Organizations by Number of Participants, and
Courses 81
Immigrant Training 81

4g. POLAND 82

4h. PORTUGAL 82
Recession Enhances Need for Education and Training 82
Focus on Adult Education and Training 82

4i. THE UNITED KINGDOM 83
Overview 83
Table 47: UK Adult Learning Participation by Age Group (2010) 83
Factors Influencing Adult Learning Participation Levels 83
Shifting Demographic Pattern 84
Resistance to Learning from Adult Workers 84
Upgrading Workforce Skills 84
Eliminating Age-Related Discrimination 85
Work-Related Training 85
Table 48: Workforce Training by Sector (2011) 86
Rise in Apprenticeships 86
Adult Education Funding Scenario 87
Table 49: Expenditure on Adult Learning Initiatives by
Investor (2007-08) 87
Transformation Funds 88
BIS Proposes to Scrap Funding for Adult Education 88

5. ASIA-PACIFIC 89

5a. AUSTRALIA 89
Overview 89
Bridging the Skill Gap: The Prime Driver 89
Age 89
Inadequate Schooling 89
Table 50: Literacy Scenario in Australia: Approximate Growth
of Students with Adequate Prose Skills for Each School Year
Completed 90
Mother Tongue Influence 90
Labor Market 90
Table 51: Educational Attainment of Adults (25+) in Australia
(2008): Percentage Share Breakdown of Population by Education
Level 90

Table 52: Individuals (15-64 Years) Enrolled in Course of
Study in Australia (2010): Percentage Share Breakdown of
Number of Enrollments for Higher Education Institutes,
School, Technical and Further Education Institutes, and
Others 91

Table 53: Individuals (15-64 Years) Enrolled in Formal/
Non-Formal Learning Programs in Australia (2010): Percentage
Share Breakdown by Gender and State/Territory 91

Table 54: Individuals (15-64 Years) Enrolled in Formal/
Non-Formal Learning Programs in Australia (2010): Percentage
Share Breakdown by Age Group 92

Table 55: Individuals (15-64 Years) Enrolled in Non-School
Qualification in Australia (2010): Percentage Share Breakdown
of Enrollments by Type of Qualification 92
Vocational Education and Training (VET) 93
Table 56: VET Participation Rate (%) among 15-64 Years
Individuals in Australia (2009) 93

5b. CHINA 94
Impact of Recession 94
Online Medium Dominates Adult Education 94
Non-Formal Education 94
National Strategic Plan (NSP) 94
Composition of NSP 95
Sunshine Program 95
Growing Significance of Lifelong Learning 95
Vocational Education and Training in China 96
Shanghai - Vast Opportunities for Continuing Education 96

5c. INDIA 97
Introduction 97
Important Measures Undertaken by Indian Government to
Eradicate Illiteracy (from 1951 to 1982) 97
National Literacy Mission: Boon for Young Adults 98
Growth of Literacy Rates 98
Table 57: Literacy Scenario in India: Percentage Growth of
Literacy Rate by Gender for the Census Recorded Years 1951
through 2006 99
Vocational Training in India 99
Higher Education and Labor Market 100
Table 58: Indian Current and Future Analysis for Higher
Education Market by Segment - Private Educational Institutes,
Vocational Training Institutes, Tuitions, and Test
Preparations Markets Independently Analyzed with Annual
Revenue Figures in US$ Billion for the Years 2010 through
2015 100

Table 59: Educational Qualifications of Indian Population 101

5d. KOREA 102
Education Sector - Unaffected by Adverse Economic Conditions 102
Adult Education - Overview 102
Corporate e-Learning Market gains Traction 102

5e. THAILAND 103
Lifelong Learning in Thailand 103
Community Learning Centres 103
Lifelong Learning Benefits from Cooperation between Formal and
Non-Formal Education 104
Role of Lifelong Learning in Non- Education Sectors 104
Relevance of Lifelong Learning in Business Sector 104
Mass Media and Lifelong Learning 105

5f. VIETNAM 105

6. SUB-SAHARAN AFRICA 106
Illiteracy: The Prime Driver 106
Table 60: Literacy Rates of Female, Male and Total Population
in Sub-Saharan Countries (2009) 107

6a. SOUTH AFRICA 108
Adult Education on the Rise 108
Table 61: Educational Attainment of Adults (25+) in South
Africa (2008): Percentage Share Breakdown of Population by
Education Level 108


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