It includes detailed data on industry size and sector ation, textual analysis of the key trends and competitive landscape, and profiles of the leading firms . This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Contains an executive summary and data on value, volume and sector ation

* Provides textual analysis of the market 's prospects, competitive landscape and profiles of the leading firms

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Covers the Global, European and Asia-Pacific industry s as well as individual chapters on 5 major industry s (France, Germany, Japan, the UK and the US).

* Includes a five-year projection of the market

Highlights

The global wine industry grew by 1.6% in 2009 to reach a value of USD 263.8 billion.

In 2014, the global wine industry is projection to have a value of USD 291.5 billion, a rise of 10.5% since 2009.

The global wine industry grew by 0.3% in 2009 to reach a volume of 21,411.8 million liters.

In 2014, the global wine industry is projection to have a volume of 22,149.8 million liters, a rise of 3.4% since 2009.

Still wine is the largest sector of the global wine industry , accounting for 80.5% of the industry 's total value.

Europe accounts for 74.9% of the global wine industry value.

Kriter Patriarche is the leading player in the Global wine industry , generating a 4.2% share of the industry 's volume.

The global industry for wine is highly fragmented, with top three winemakers holding a industry share of 8.3% by volume. It is rare for winemakers to integrate forward into on-trade or retail businesses. This means that the winemakers can experience strong buyer power in industry s where a concentrated food and beverages retail market exist. Backward integration is more common, with most winemakers owning or leasing vineyards, although large industry players often need to source grapes from third-party growers. The ease of industry entry for new players is affected by government regulation of wine and other alcoholic beverages industry s, which is stringent in many countries. Furthermore, wine is vulnerable to the threat from its substitutes, such as spirits and beer, due to low switching costs and various consumption patterns in different geographies. The degree of rivalry is assessed to be moderate in this industry

Why you should buy this report

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Market Definition

The wine industry consists of retail sale of champagne, fortified wine, sparkling wine and still wine. The industry is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2009 annual average exchange rates.

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