Table of Contents
Berli Jucker Cellox Ltd’s strategy is to become one of the leading players in distributing products under its management starting from Cambodia, Laos, and expanding throughout ASEAN countries. The company negotiated a business deal for further investment in Myanmar and plans to increase product introduction into all neighbouring countries while emphasising market positioning in Thailand to become the leading premium tissue brand with Cellox in consumers’ minds in the near future.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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