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Home Improvement and Gardening Stores in Austria

  • July 2013
  • -
  • Euromonitor International
  • -
  • 41 pages

Home improvement had been dynamic since 2001 mainly due to a growing interest in home fashions and decoration within the Austrian population. However, in 2008, its growth started to deteriorate due to the slowdown in housing and fears of global recession. In 2012 consumers remained concerned regarding possible inflation, motivating them to invest in their homes rather than potentially lose money on savings. Still, spending on home improvement and gardening did not manage to pick up and reverse...

Euromonitor International's Home Improvement and Gardening Stores in Austria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Home Improvement and Gardening Stores market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Home Improvement and Gardening Stores in Austria
HOME IMPROVEMENT AND GARDENING STORES IN AUSTRIA
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Channel Formats
Chart 1 Home Improvement and Gardening Stores: Obi in Vienna
Channel Data
Table 1 Home Improvement and Gardening Stores: Value Sales, Outlets and Selling Space 2007-2012
Table 2 Home Improvement and Gardening Stores: Value Sales, Outlets and Selling Space: % Growth 2007-2012
Table 3 Home Improvement and Gardening Stores Company Shares: % Value 2008-2012
Table 4 Home Improvement and Gardening Stores Brand Shares: % Value 2009-2012
Table 5 Home Improvement and Gardening Stores Brand Shares: Outlets 2009-2012
Table 6 Home Improvement and Gardening Stores Brand Shares: Selling Space 2009-2012
Table 7 Home Improvement and Gardening Stores Forecasts: Value Sales, Outlets and Selling Space 2012-2017
Table 8 Home Improvement and Gardening Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Baumax AG in Retailing (austria)
Strategic Direction
Key Facts
Summary 1 BauMax AG: Key Facts
Summary 2 BauMax AG: Operational Indicators
Internet Strategy
Summary 3 BauMax AG: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 BauMax AG: Private Label Portfolio
Competitive Positioning
Summary 5 BauMax AG: Competitive Position 2012
Executive Summary
Healthy Growth for Retailing in 2012
Convenience Shapes the Austrian Retailing Landscape in 2012
Grocery Continues To Outperform Non-grocery Retailing in 2012
Austrian Retailing Landscape Becomes More Consolidated
A Slight Growth Is Still Expected for the Retailing Industry
Key Trends and Developments
Retailing Turnover Growth Experiences A Slight Improvement Despite Economic Uncertainties
Internet Retailing
Government Regulation Conducive To Market Entry
Discounters Feel the Pinch From Supermarkets' Growing Private Label Ranges
Continued Expansion of Shopping Centres and Retail Parks Puts Pressure on Outlets in Other Locations
Convenience Continues To Lead the Way
Market Indicators
Table 9 Employment in Retailing 2007-2012
Market Data
Table 10 Sales in Retailing by Channel: Value 2007-2012
Table 11 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 12 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 13 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 14 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 15 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 16 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 17 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 18 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 19 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 20 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 21 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 22 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 23 Retailing Company Shares: % Value 2008-2012
Table 24 Retailing Brand Shares: % Value 2009-2012
Table 25 Store-Based Retailing Company Shares: % Value 2008-2012
Table 26 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 27 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 28 Non-store Retailing Company Shares: % Value 2008-2012
Table 29 Non-store Retailing Brand Shares: % Value 2009-2012
Table 30 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 31 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 32 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 33 Forecast Sales in Retailing by Channel: Value 2012-2017
Table 34 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
Table 35 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 36 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 37 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 38 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 39 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
Table 40 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
Table 41 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
Table 42 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
Table 43 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
Table 44 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Table 45 Shopping Centres/Malls1: 2007-2012
Cash and Carry
Table 46 Cash and Carry: Sales Value 2007-2012
Table 47 Cash and Carry: Sales by National Brand Owner: Sales Value 2009-2012
Table 48 Cash and Carry: Number of Outlets by National Brand Owner: 2009-2012
Definitions
Sources
Summary 6 Research Sources












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