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Tissue and Hygiene in Vietnam

  • March 2016
  • -
  • Euromonitor International
  • -
  • 54 pages

In 2015, Vietnam witnessed its lowest inflation rate of the last 15 years, mainly thanks to several drops in petrol prices during the year. Additionally, the government has also been making a concerted effort to reduce inflation so as to ensure the continuing recovery of the economy. As a result, most tissue and hygiene categories maintained relatively stable unit prices, which resulted in a noticeable downward trend in terms of value growth.

Euromonitor International's Tissue and Hygiene in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Tissue and Hygiene in Vietnam
TISSUE AND HYGIENE IN VIETNAM
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Slower Value Growth in 2015 As A Result of Low Inflation
Low Per Capita Use in Spite of the Market's Enormous Potential
Diana Jsc Maintains Its Leading Position
Grocery Retailers Remains the Key Distribution Channel
Slower Forecast Period Growth Predicted As A Result of Old Traditions and Habits
Key Trends and Developments
Low Per Capita Use Reflects Market Immaturity
Local Consumer Behaviour Hampers Growth in Some Categories
New Legislation Reinforces Consumer Confidence in Tissue and Hygiene Products
Market Indicators
Table 1 Birth Rates 2010-2015
Table 2 Infant Population 2010-2015
Table 3 Female Population by Age 2010-2015
Table 4 Total Population by Age 2010-2015
Table 5 Households 2010-2015
Table 6 Forecast Infant Population 2015-2020
Table 7 Forecast Female Population by Age 2015-2020
Table 8 Forecast Total Population by Age 2015-2020
Table 9 Forecast Households 2015-2020
Market Data
Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources
Diana Jsc in Tissue and Hygiene (vietnam)
Strategic Direction
Key Facts
Summary 2 Diana JSC: Key Facts
Summary 3 Diana JSC: Operational Indicators
Competitive Positioning
Summary 4 Diana JSC: Competitive Position 2015
Saigon Paper Jsc in Tissue and Hygiene (vietnam)
Strategic Direction
Key Facts
Summary 5 Saigon Paper JSC: Key Facts
Competitive Positioning
Summary 6 Saigon Paper JSC: Competitive Position 2015
Headlines
Trends
Away-from-home Wipers by Type
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2010-2015
Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 21 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2010-2015
Table 22 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2015
Table 23 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
Table 24 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Reimbursement/prescription Incontinence
Category Data
Table 25 Retail Sales of Incontinence by Category: Value 2010-2015
Table 26 Retail Sales of Incontinence by Category: % Value Growth 2010-2015
Table 27 NBO Company Shares of Retail Incontinence: % Value 2011-2015
Table 28 LBN Brand Shares of Retail Incontinence: % Value 2012-2015
Table 29 Forecast Retail Sales of Incontinence by Category: Value 2015-2020
Table 30 Forecast Retail Sales of Incontinence by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 31 Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
Table 32 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
Table 33 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
Table 34 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
Table 35 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 36 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 37 Retail Sales of Sanitary Protection by Category: Value 2010-2015
Table 38 Retail Sales of Sanitary Protection by Category: % Value Growth 2010-2015
Table 39 Retail Sales of Tampons by Application Format: % Value 2010-2015
Table 40 Retail Sales of Sanitary Towels by Type of Use: % Value 2010-2015
Table 41 NBO Company Shares of Retail Sanitary Protection: % Value 2011-2015
Table 42 LBN Brand Shares of Retail Sanitary Protection: % Value 2012-2015
Table 43 Forecast Retail Sales of Sanitary Protection by Category: Value 2015-2020
Table 44 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 45 Retail Sales of Wipes by Category: Value 2010-2015
Table 46 Retail Sales of Wipes by Category: % Value Growth 2010-2015
Table 47 NBO Company Shares of Retail Wipes: % Value 2011-2015
Table 48 LBN Brand Shares of Retail Wipes: % Value 2012-2015
Table 49 Forecast Retail Sales of Wipes by Category: Value 2015-2020
Table 50 Forecast Retail Sales of Wipes by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 51 Retail Sales of Tissue by Category: Value 2010-2015
Table 52 Retail Sales of Tissue by Category: % Value Growth 2010-2015
Table 53 Retail Sales of Toilet Paper by Wet vs Dry: % Value 2010-2015
Table 54 NBO Company Shares of Retail Tissue: % Value 2011-2015
Table 55 LBN Brand Shares of Retail Tissue: % Value 2012-2015
Table 56 Forecast Retail Sales of Tissue by Category: Value 2015-2020
Table 57 Forecast Retail Sales of Tissue by Category: % Value Growth 2015-2020












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