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Women’s Outerwear in Hong Kong, China

  • July 2013
  • -
  • Euromonitor International
  • -
  • 31 pages

In 2012, women’s outerwear recorded current value growth of 11%, with sales of HK$21 billion. Growth was slower than in 2011, which saw an increase of 33%, due to the slowdown in the Hong Kong economy as well as the Chinese economy. This affected consumer confidence amongst local and mainland shoppers. In addition, local consumers started to look for cheaper alternatives, including internet retailing or buying counterfeit products. In addition, the rising trend of fast fashion also impacted the...

Euromonitor International's Women's Outerwear in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.

Product coverage:
Women's Jeans, Women's Outerwear (Excl Jeans).

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Women's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Women’s Outerwear in Hong Kong, China
WOMEN'S OUTERWEAR IN HONG KONG, CHINA



LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Table 1 Apparel Size Chart for Women: HandM
Table 2 Apparel Size Chart for Women: Abercrombie and Fitch
Table 3 Apparel Size Chart for Women: Zara
Category Data
Table 4 Sales of Women's Outerwear: Volume 2007-2012
Table 5 Sales of Women's Outerwear: Value 2007-2012
Table 6 Sales of Women's Outerwear: % Volume Growth 2007-2012
Table 7 Sales of Women's Outerwear: % Value Growth 2007-2012
Table 8 Women's Outerwear Company Shares 2008-2012
Table 9 Women's Outerwear Brand Shares 2009-2012
Table 10 Forecast Sales of Women's Outerwear: Volume 2012-2017
Table 11 Forecast Sales of Women's Outerwear: Value 2012-2017
Table 12 Forecast Sales of Women's Outerwear: % Volume Growth 2012-2017
Table 13 Forecast Sales of Women's Outerwear: % Value Growth 2012-2017
Adidas Hong Kong Ltd in Apparel (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 adidas Hong Kong Ltd: Key Facts
Internet Strategy
Company Background
Chart 1 adidas Hong Kong Ltd: adidas in Hong Kong
Production
Competitive Positioning
Summary 2 adidas Hong Kong Ltd: Competitive Position 2012
Bossini International Holdings Ltd in Apparel (hong Kong, China)
Strategic Direction
Key Facts
Summary 3 Bossini International Holdings Ltd: Key Facts
Summary 4 Bossini International Holdings Ltd: Operational Indicators
Internet Strategy
Company Background
Chart 2 Bossini International Holdings Ltd: Bossini in Hong Kong
Production
Competitive Positioning
Summary 5 Bossini International Holdings Ltd: Competitive Position 2012
Nike Hong Kong Ltd in Apparel (hong Kong, China)
Strategic Direction
Key Facts
Summary 6 Nike Hong Kong Ltd: Key Facts
Internet Strategy
Company Background
Chart 3 Nike Hong Kong Ltd: Nike in Hong Kong
Production
Competitive Positioning
Summary 7 Nike Hong Kong Ltd: Competitive Position 2012
Executive Summary
Growth Rate of the Apparel Category Slows Significantly in 2012
Local Apparel Operators Use Cartoon Character Brands To Design Special Edition Clothing
More International Brands Enter Hong Kong in 2012
Apparel Specialist Retailers Remains the Major Distribution Channel, Although Internet Retailing Is Growing
Growth Rate Is Expected To Slow Down Further in the Forecast Period
Key Trends and Developments
Growth Slows Significantly in 2012
More International Brands Enter Hong Kong in 2012
Local Apparel Operators Use Cartoon Character Brands To Design Special Edition Clothing
Unit Prices Record An Increase in 2012
Young Consumers Start To Focus More on Fashion and Less on Function
Market Data
Table 14 Sales of Apparel by Category: Volume 2007-2012
Table 15 Sales of Apparel by Category: Value 2007-2012
Table 16 Sales of Apparel by Category: % Volume Growth 2007-2012
Table 17 Sales of Apparel by Category: % Value Growth 2007-2012
Table 18 Apparel Company Shares 2008-2012
Table 19 Apparel Brand Shares 2009-2012
Table 20 Sales of Apparel by Distribution Format: % Analysis 2007-2012
Table 21 Sales of Apparel by Category and Distribution Format: % Analysis 2012
Table 22 Forecast Sales of Apparel by Category: Volume 2012-2017
Table 23 Forecast Sales of Apparel by Category: Value 2012-2017
Table 24 Forecast Sales of Apparel by Category: % Volume Growth 2012-2017
Table 25 Forecast Sales of Apparel by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 8 Research Sources












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ref:plp2013

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