1. Market Research
  2. > Automotive
  3. > Auto Part Market Trends
  4. > Opportunity Analysis of Engine Control Units in the North American Automotive Aftermarket

Opportunity Analysis of Engine Control Units in the North American Automotive Aftermarket

  • July 2013
  • -
  • Frost & Sullivan
  • -
  • 99 pages

Summary

Table of Contents

Increasing Installations Drive Aftermarket Demand

This research service analyzes the engine control unit (ECU) aftermarket in the United States and Canada. The research includes unit shipment and revenue forecast, pricing analysis, distribution channel analysis, market share analysis, market drivers and restraints, market overview, key conclusions and findings, and a future outlook. The product scope includes new and remanufactured engine control units for passenger cars and light trucks. All units, prices, and revenue are presented at the manufacturer level and expressed in US dollars. The base year is 2012. Forecasts are provided from 2013 to 2019, and historical data is provided for 2009 to 2011.

Key Findings

Technology advances to meet stricter fuel economy standards will help to increase revenues and unit shipments in the ECU aftermarket.

1. • The rising average vehicle age—currently X years—will be a major driver of ECU replacement because it increases the number of passenger cars and light trucks in the prime replacement period.
• The average service life of an ECU is Xto X years.

2. • A new ECU enters the aftermarket at Xto X times the price of a remanufactured unit. However, remanufacturers are struggling to provide coverage for some newer applications because they lack the technical expertise to produce them.
• Prices will rise as newer, more sophisticated ECUs enter the aftermarket and the share of foreign nameplate vehicles serviced increases.

3. • Traditional warehouse distributors (WDs) make up the largest distribution channel because they are best equipped to carry inventories of complex, slow-moving parts.
• However, the original equipment service (OES) channel is best positioned to increase its share because of excellent core management practices and a technological advantage over the independent aftermarket.

4. • There are X major ECU suppliers that offer coverage for all makes and models with a multi-channel distribution strategy; namely, Cardone Industries Inc. and Standard Motor Products Inc.
• These X companies captured approximately X% of the 2012 revenue.

5. • Aftermarket suppliers must develop strong partnerships with original equipment manufacturers (OEMs) and foreign participants over the medium to long terms to overcome technological challenges and satisfy the aftermarket’s all-makes-and-models coverage benchmark, or they risk being forced out of this market.

Total ECU Aftermarket: Key Market Participants, North America, 2012

Manufacturers
Cardone Industries, Standard Motor Products, Robert Bosch, Micro-Tech, Delphi, DENSO, and Hitachi.

Distributors
Include: NAPA, Carquest, Uni-select, Automotive Aftermarket Parts Alliance, AutoZone, Pep Boys, Advance Auto Parts, and General Motors Service Parts Organization.

Key Questions this Study will Answer

• What is the current size of the North American ECU aftermarket and the short-to-medium term demand outlook for new and remanufactured ECUs for passenger cars and light trucks?
• What are the drivers, challenges, benefits and limitations of the ECU aftermarket?
• Who are the key industry participants and what is their value proposition?
• What factors affect the pricing of different ECU replacement solutions in the aftermarket, and how will they evolve over the next 5 to 7 years?
• How are ECUs distributed in the aftermarket? What are the key market trends?

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
Get This Report
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Global Connected Car Market Outlook, 2017

Global Connected Car Market Outlook, 2017

  • $ 10000
  • Industry report
  • March 2017
  • by Frost & Sullivan

OEMs Plan to Embrace Servicification Model Targeting $50 Billion Aftersales Market While 200 New Start-ups Prepare to Disrupt the Industry with Unique Platform-based Business Models The 2017 connected ...

2017 Global Automotive Aftermarket Outlook

2017 Global Automotive Aftermarket Outlook

  • $ 10000
  • Industry report
  • March 2017
  • by Frost & Sullivan

B2B eCommerce, Uberization of Repair Services will Draw Investment and Determine Competitive Strategy Global vehicles in operation will increase significantly over the 2017–2018 period, driving new opportunities ...

Global Powertrain Outlook, 2017

Global Powertrain Outlook, 2017

  • $ 10000
  • Industry report
  • March 2017
  • by Frost & Sullivan

Diesel to be an Expensive Variant, E-Mobility and 48V to Boom, and Unconventional Gasoline Engine Technologies to Surface 2016 was a pivotal year for powertrain technologies globally as the fallout from ...


ref:plp2013

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.