Table of Contents
The beer drinking culture is growing more sophisticated in Norway. In earlier years, lager beer, such as Ringnes Pilsner, embodied the concept of beer for most Norwegians. Beer was enjoyed most often when socialising with friends, eating grilled food, or with traditional Christmas dinners. The situation is very different in 2012, underpinned by a wide selection of beer flavours and genres to pair with food or an occasion. The development of craft beers in particular is creating a new culture...
Euromonitor International's Beer in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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