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Indian Mobile Gaming Market Forecast to 2017

  • August 2013
  • -
  • -
  • 95 pages

The India mobile market has been growing rapidly and offering immense opportunities to players involved in the business. The market is performing on the back of rising penetration of smart phones and availability of high speed networks, like 3G and 4G services in the country. With a growing mobile subscribers’ base, the Indian mobile gaming market is poised to reach new heights. Increasing percentages of young population, steadily rising disposable incomes, and a proliferation of game developers are also propelling the growth.

In its latest research study, “Indian Mobile Gaming Market Forecast to 2017”, RNCOS’ analysts identified and deciphered the market dynamics in important segments to clearly highlight the areas offering promising possibilities for companies to boost their growth. The market, which estimated to reach INR 18.5 Billion in 2017, is slated to grow at a CAGR of nearly 24% during 2013-2017. The tremendous growth of the market is driven by factors, such as rising penetration of tablets, increasing 3G subscribers, and propelling MVAS market.

In the report, Indian mobile gaming market has been studied in the context of mobile gaming market structure, gaming market outlook to 2017, current business models, key successful strategies, and key players existing in the market. In market outlook analysis, the mobile gaming market at consumers’ end dominates the market by acquiring a share of around 70%, followed by the services market. In addition, the study also covers the detailed analysis of opportunity areas which helped the analysts to clearly identify and highlight the segments that offer the maximum opportunity for growth in the country.

To better understand the Indian mobile gamers, RNCOS also conducted a primary survey to study the gamers’ behavior towards the market study. The survey was conducted in Tier-1 and Tier-2 cities with a standard sample size. For the primary research, RNCOS considered people from different backgrounds in order to depict a clear picture of the mobile gamers.

Our report “Indian Mobile Gaming Market Forecast to 2017”, is an outcome of extensive research and objective analysis of the mobile gaming industry. It provides a detailed analysis of the emerging trends and drivers of the industry to present a balanced research outlook of the mobile gaming industry. Besides, it also includes the profiling of key players in the industry along with their recent developments to portray a proper understanding of the market.

Table Of Contents

Indian Mobile Gaming Market Forecast to 2017
1. Analyst View
2. Research Methodology
3. India Gaming Industry Outlook
4. Emerging Market Trends and Drivers
4.1 Freemium Model Changing Mobile Gaming Industry
4.2 Cloud Gaming - The Future of Mobile Gaming
4.3 MVAS Pushing Gaming Industry
4.4 Rising 3G Subscriber Base Boosting Mobile Gaming Industry
4.5 Smartphones and Tablets Penetration Driving Gaming Industry
5. Mobile Gaming Industry Structure
5.1 Mobile Phone Manufacturers
5.2 Mobile Network Operators
5.3 Mobile Subscribers
5.4 Smartphone Users by Operating System
5.5 Mobile Game Developers
6. Mobile Gaming Market Outlook to 2017
6.1 Market Size
6.2 By Segment
6.2.1 Consumer
6.2.2 Service
6.3 Mobile Games Usage by Operating Systems
7. Gamer Profile Analysis
7.1 Mobile Game by Age Group
7.2 Mobile Game by User Type
7.3 Time Spend by Mobile Activity
7.4 Mobile Game Play by Place
7.5 Mobile Game by Price Range
7.6 Mobile Game by Type
8. Current Business Models
9. Key Successful Strategies
10. Opportunity Areas
10.1 Graphics and Animation Industry
10.2 3D Games
10.3 4G Services
10.4 Outsourcing Industry
11. Competitive Landscape
11.1 The Walt Disney Company India Pvt. Ltd
11.2 Dhruva Interactive
11.3 Zynga Game Network India Private Limited
11.4 Nazara Technologies Pvt. Ltd.
11.5 Jump Games Pvt. Ltd
11.6 Ibibo Web Pvt. Ltd
11.7 GameZ3
11.8 Mauj Telecom

List of Figures:

Figure 3-1: Gaming Market by Segment (%), 2012
Figure 3-2: Forecast for Gaming Market by Segment (%), 2017
Figure 4-1: MVAS Market by Type (%), 2012
Figure 4-2: 3G Subscribers Base (Million), 2012-2017
Figure 4-3: Tablet Market (Billion INR), 2010-11 and 2011-12
Figure 5-1: Share of Smartphones in Total Mobile Handset Sales (2012)
Figure 5-2: Mobile Handset Sales (Million), 2012-2017
Figure 5-3: Share of Major Players in Mobile Handset Shipment (2012)
Figure 5-4: Share of Public and Private Mobile Service Providers (2013)
Figure 5-5: Mobile Subscriber by Service Provider (%), 2013
Figure 5-6: Mobile Subscribers (Million), 2011-12 to 2016-17
Figure 5-7: Smartphone Sales by Operating System (%), 2012
Figure 6-1: Mobile Gaming Industry (Billion INR), 2012-2017
Figure 6-2: Mobile Gaming Industry by Segment (%), 2012
Figure 6-3: Forecast for Mobile Gaming Industry by Segment (%), 2017
Figure 6-4: Mobile Gaming Industry by Consumer End (Billion INR), 2012-2017
Figure 6-5: Mobile Gaming Industry by Service End (Billion INR), 2012-2017
Figure 6-6: Top Five Mobile Games Usage by Operating System (%), 2012
Figure 7-1: Share of Consumers Prefer to Play Mobile Games
Figure 7-2: Mobile Game Playing by Age Group (%)
Figure 7-3: Mobile Game Playing by User Type (%)
Figure 7-4: Maximum Time Spend by Mobile Activity (%)
Figure 7-5: Average Time Spend on Playing Mobile Games in a Day (%)
Figure 7-6: Mobile Games Playing by Place (%)
Figure 7-7: Share of Paid and Free Games
Figure 7-8: Mobile Game Prefer to Buy by Price Range (%)
Figure 7-9: Mobile Game Preference by Type of Game (%)
Figure 10-1: Animation Industry (Billion US$), 2012-2017
Figure 10-2: Top Outsourcing Destinations for US Companies (%)

List of Tables:

Table 10-1: BWA License Distribution to Telecom Players by Circle
Table 10-2: Comparative Cost of Development of Animated Content (US$)

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