1. Market Research
  2. > Materials
  3. > Glass Market Trends
  4. > Strategic Analysis of the North American and European Smart Windows Market

Strategic Analysis of the North American and European Smart Windows Market

  • August 2013
  • -
  • Frost & Sullivan
  • -
  • 102 pages

Summary

Table of Contents

Major Expectations-driven Potential Growth

Strategic Analysis of the North America and European Smart Windows Market addresses the birth and growth of the four most popular smart windows technologies. These are thermochromics, electrochromics, liquid crystal, and suspended particle displays. In this research service, two regions are analyzed: Europe and North America. Company profiles, drivers, and restraints to market and segment growth, CEO's perspective and Mega Trends are analyzed. This study covers the period that goes from 2012 to 2018. In addition, CAGR, competitive factors, market features, and measurements are found.

Executive Summary

-The smart windows market in North America was worth $xx million in revenue in 2013, while in Europe it was $xx million. Together they reached $xx million.
-The compound annual growth rate (CAGR) at which the North American market will grow during the period 2013 to 2018 is xx%, and the European market will grow at xx% during the same period of time. The total CAGR will be xx%.
-This market is in growing stage, with major opportunities for innovation in the short and mid term, specially in the electrochromic, liquid crystal, and suspended particle display segments.
-The glass market can be divided into the following segments according to the technology applied:
oPassive smart glass (does not involve an electrical interface): photochromic and thermochromic
oActive smart glass (involves an electrical interface): Electrochromic, liquid crystal, and suspended particle device
-The smart windows market is growing in North America faster than in Europe due to economic conditions.
oThe US is in recovery because of the 2008 financial crisis, and the housing and constructions sectors of the economy are both growing at a fast pace. Europe is still in crisis, and the major reason why growth of this market is slower is due to Europeans being more moderate in change.
oSome of the biggest smart glass companies are SAGE Electrochromics, Saint-Gobain, AGC, and Guardian Industries.

CEO’s Perspective

- The total smart windows market will keep growing with a CAGR of xx% from 2013 to 2018, reaching $xxmillion in 2018.
- The total smart windows market will keep growing with a CAGR of xx% from 2013 to 2018, reaching $xxmillion in 2018.
- Expansion of construction and the will to save energy will fuel smart windows market growth.
- Patents obtained by current competitors will constitute a barrier to the entry of new participants.
- Reaching scale will cause costs to drop, making smart windows less expensive.

Market Overview

-Smart glass, magic glass, or switchable glass for the construction industry refers to a glass used in buildings that switches from clear to dark in response to a certain stimulus. This stimulus can be sun light, electricity, or temperature.
-What is crucial about smart windows is that they save energy by saving costs in lighting, air-conditioning, and heating.
-The product scope was selected according to technology breakdown: electrochromic, thermochromic, suspended particle display (SPD), and liquid crystal (LC).
-Even though the photochromic segment belongs to the switchable glass category, this type of glass is not used for the construction industry and it is used mostly for sunglasses. It goes from light to dark when exposed to UV rays but it has two deficiencies: the user is not able to control it and it does not have a wide dynamic range (an appealing feature when choosing a type of smart glass).
-Because photochromics are not used for buildings, despite the fact that its usage is largely disseminated, it will not be included in the product scope, and this segment will not be analyzed.
This study is segmented by product type, as follows:
-Passive smart glass (does not involve an electrical interface):
oThermochromic
-Active Smart Glass (involves an electrical interface):
oElectrochromic
oLiquid crystal
oSuspended particle device
-The geographic scope is composed of two areas: the European Community and North America (US and Canada)

Definitions

Base Year Market Growth Rate : Determining the base year market growth rate entails measuring the change in the market growth rate in relation to the previous year.
Revenue : The market size in terms of revenue is calculated by measuring the total market of consumed (not produced) products for the current year. Revenue is measured in US. dollars, unless otherwise indicated.
Potential Revenue : The forecast for potential market revenue is a measurement of the future market based on estimations and market participants’ opinions. This study includes a 5-year forecast of the dollar sales for each year. The measurement should be used only as a rough indicator of the general trend of the market. The revenue forecast is uncertain due to local inflation levels and expected changes in international prices of raw materials.
Compound Annual Growth Rate (CAGR) : The measurement of the CAGR from the base year (2013) to the end of the forecast period (2018) reflects the projected growth rate of the market.
Units and Potential Units :The market size in terms of units is calculated by measuring the total market of produced products for the current year. The forecast for potential unit shipment is a measurement of the future market based on estimations and market participants’ opinions. This study includes a 5-year forecast of the unit shipment. The measurement should be used only as an indicator of the general market trend.
Degree of Competition : Competitiveness is a relative measurement that gauges the level of competition in the market. It is ranked from lowest to highest, 1 to 10 respectively.

Key Questions This Study Will Answer

- Is the market for smart glass growing, how long will it continue to grow and at what rate?
- Are the existing competitors in the smart glass market structured correctly to meet customer needs?
- Is this an industry or a market? Will these products continue to exist or will they become out of fashion?
- How will the structure of the market for smart glass change over time? Is it ripe for acquisitions?
- Are the products offered today meeting customer needs or is there additional development needed?
- Are the vendors in the space ready to go it alone, or do they need partnerships to take their business to the next level?

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
Get This Report
24/7 Customer Support

Talk to Ahmad

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers
Smart Glass Market - Global Industry Analysis Size Share Growth Trends and Forecast 2016 - 2024

Smart Glass Market - Global Industry Analysis Size Share Growth Trends and Forecast 2016 - 2024

  • $ 5795
  • Industry report
  • March 2017
  • by Transparency Market Research

Smart Glass Market (Technology - Electrochromic, Thermochromic, Photochromic, Liquid Crystal, and Suspended Particle Device; End User - Architectural, Consumer Electronics, Transportation, and Solar Powe ...

Smart Glass - Global Market Outlook (2016-2022)

Smart Glass - Global Market Outlook (2016-2022)

  • $ 4157
  • Industry report
  • January 2017
  • by Stratistics MRC

According to Stratistics MRC, the Global Smart Glass market is accounted for $2.34 billion in 2015 and is expected to reach $8.59 billion by 2022 growing at a CAGR of 20.4% from 2015 to 2022. Factors such ...

Global Smart Glass Market - By Technology, Applications, Geography, Trends, Forecast - (2017 - 2022)

Global Smart Glass Market - By Technology, Applications, Geography, Trends, Forecast - (2017 - 2022)

  • $ 4250
  • Industry report
  • January 2017
  • by Mordor Intelligence LLP

The Global Smart Glass market is valued at USD 2.36 billion in 2016 and is expected to reach a value of USD 7.67 billion by the end of 2022, growing at a projected CAGR of 21.7% during the forecast period ...


Download Unlimited Documents from Trusted Public Sources

Glass Industry in the US

  • February 2017
    128 pages
  • Glass  

  • United States  

    Netherlands  

View report >

The future of the Smart Glass Industry

  • January 2017
    4 pages
  • Smart Glass  

  • World  

    Europe  

View report >

Glass Industry

  • December 2016
    184 pages
  • Glass  

  • Czech Republic  

    Europe  

    India  

View report >

Global Glass Industry

7 months ago

Glass Market

13 days ago

Glass Supply

13 days ago

Glass Industry

13 days ago

Related Market Segments :

Smart Glass

ref:plp2013

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.