Table of Contents
Overall, consumer health saw a good performance in value terms in 2016, with current value growth in line with the review period CAGR. Among the winners in terms of value growth in 2016 were OTC products in general, especially adult mouth care, digestive remedies, emergency contraception, eye care and sports nutrition. Cough, cold and allergy (hay fever) remedies and vitamins and dietary supplements both underperformed, however, due to high levels of saturation.
Euromonitor International’s Consumer Health in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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