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Tissue and Hygiene in Portugal

  • May 2016
  • -
  • Euromonitor International
  • -
  • 55 pages

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After the escalation of the economic crisis with a decline in GDP and an increase in the unemployment rate and in the number of bankruptcies, Portugal is now showing signs of a recovery. Consumers are regaining their purchasing power and with disposable incomes rising demand for both retail and away-from-home tissue and hygiene grew in 2015. Promotional campaigns reduced in some categories putting pressure on unit prices, while economy-sized packages continued to play an important role in the bu...

Euromonitor International's Tissue and Hygiene in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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