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Wine in Cameroon

  • July 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

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Consumer confidence and growth in sales of wine were negatively impacted as unit prices increased in 2015, following a rise in excise duty on all alcoholic beverages. In a category in which consumer awareness is relatively low compared with beer, and characterised by a considerable lack of advertising and promotional activities, growth saw a slowdown compared with the review period. Illicit sales of alcohol increased, as more smugglers tried to take advantage of consumers’ vulnerability and lack...

Euromonitor International’s Wine in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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