1. Market Research
  2. > Business Services
  3. > Advertising and Marketing
  4. > Advertising Market Trends

World Internet Services- State-of-the-Art

  • July 2013
  • IDATE
Report ID: 1605754

Summary

Table of Contents

Search Inside

Description:
This report provides data and forecasts up to 2017 on the Internet services Markets -uses and revenue, by country and region. It is structured around the following key services: Internet Access & Usages, Search, E-Commerce, Social Networks, Video OTT, OTT VoIP, Online Games, Advertising, Mobile Apps, LBS – both fixed and mobile. It covers Europe, Americas and Asia-Pacific, and analyses the major trends by segment as well as the key players in the market.

Region:
Americas, Asia/Pacific, Europe, Brazil, China, France, Germany, Italy, Japan, South Korea, Spain, United Kingdom, United States

Keywords:
advertising, advertising revenues, cloud services, e-commerce, fixed Internet, Internet Access, Internet players, Internet services, Internet services market, Internet Usages, Internet users, LBS, mobile ads, mobile advertising, mobile apps, mobile Internet, mobile Internet users, online advertising, online games, online search, online video, OTT service market, OTT video, OTT VoIP, OTTs, paid apps, paid mobile applications, paid revenues, search, search revenues, social networks, telecom services market, video OTT, VoIP, Amazon, amazon.com, Android, Apple, bing, Facebook, Google, Google play, iOS, iTunes Store, Microsoft, Skype, Windows phone, Yahoo!

This deliverable is part of the "Telco vs OTT" watch which includes:
- a half-yearly updated dataset
- a half-yearly updated status report
- quarterly market insights
- privileged analyst access (unmetered support and five hour consulting services)

List of indicators by country

Access indicators
• Internet subscribers (millions)
• Internet density (ratio subcribers / population)
• Mobile subscribers (millions)
• Mobile density (ratio subcribers / population)

Internet usages
• Fixed Internet users (millions)
• Fixed Internet penetration (ratio Internet users / population)
• Mobile Internet users (millions)
• Mobile Internet penetration (% among mobile subscribers)

Search
• Internet searchers (millions)
• Search usage (% among Internet users)
• Mobile Internet searchers (millions)
• Mobile search usage (% among mobile subscribers)

E-Commerce
• E-buyers (millions)
• E-commerce usage (% among Internet users)
• E-commerce revenues (million EUR)
• M-commerce revenues (million EUR)
• Share of M-commerce (ratio Mobile Commerce / E-commerce)

Social Networks
• Social networkers (millions)
• Social network usage (% among Internet users)
• Mobile social networkers (millions)
• Mobile social network usage (% among mobile subs.)
• Social Network Paid revenues (million EUR)
• Social Network Advertising revenues (million EUR)

Video OTT
• Online video users (millions)
• Video usage (% among Internet users)
• Online video fixed revenues total (million EUR)

OTT VoIP
• OTT VoIP users (millions)
• OTT VoIP revenues (million EUR)

Online Games
• Online gaming revenues (million EUR)

Advertising
• Online & total media advertising revenues
• Online advertising revenues (million EUR)
• Total media advertising revenues (million EUR)
• Share of online advertising revenues
• Display revenues (million EUR)
• Search marketing and assimilated revenues (million EUR)
• Other online advertising revenues (million EUR)
• Total online advertising revenues (million EUR)
• Mobile Advertising revenues (million EUR)

Mobile Applications
• Mobile Application revenues (million EUR)
• Mobile LBS users (millions)

Mobile LBS
• Mobile LBS service revenues (million EUR)

Geographic coverage

Europe:
• France
• Germany
• Spain
• Italy
• United Kingdom

Americas:
• United States
• Brazil

Asia/Pacific:
• China
• South Korea
• Japan

Sources

Historical data is compiled from the following information sources:
• publications of national regulatory authorities, ministries and national statistical organisations
• operators' financial reports
• press releases.
These sources have been compared and supplemented whenever necessary by estimates based on our expertise. We have been able to make revisions to the figures compared to previous editions (new information available, correction of errors, scope adjustments from one country to another).

Our forecasts are based on assumptions relating to anticipated change in the penetration rates for different access modes (percentage of population) in different markets and to changes in average revenue per user.
The assumptions formulated depend on several factors:
• current level of development of the market
• potential of the market seen through the general level of economic development
• national industrial context and policy followed in the development of ICTs
• changing consumer use practices.

Concerning monetary :
• Market data by country is presented in euros (EUR).

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Global Online Advertising Market Analysis & Trends - Industry Forecast to 2025

  • $ 4200
  • Industry report
  • March 2017
  • by Accuray Research LLP

The Global Online Advertising Market is poised to grow at a CAGR of around 12.8% over the next decade to reach approximately $462.7 billion by 2025. This industry report analyzes the market estimates and ...

Worldwide Advertising Software Revenue Forecast, 2017-2021

  • $ 3960
  • Industry report
  • May 2017
  • by IDC

This IDC study explores global trends in advertising software usage and spending. It covers spending in the United States, Canada, Western Europe (WE), Central and Eastern Europe (CEE), the Middle East ...

Global Outdoor Advertising Market 2017-2021

  • $ 3500
  • Industry report
  • March 2017
  • by Infiniti Research Limited

About Outdoor Advertising Outdoor advertising is a mass market medium used to broadcast messages for branding and support campaigns. The expenses of outdoor advertising are split between traditional physical ...


ref:plp2013

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.