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Home Improvement and Gardening Stores in Finland

  • March 2013
  • -
  • Euromonitor International
  • -
  • 55 pages

Home improvement and gardening stores reached sales of €4.3 billion in 2012, achieving current value growth of 4% on the previous year. Despite a heavy decline in 2009 due to the recession, the channel achieved strong growth in 2010 and 2011, with 2012 still seeing a healthy performance despite a certain level of economic uncertainty. One of the reasons behind this was that unit price growth was considerable over 2010-2012. Nonetheless, consumers have been willing to invest in improving their...

Euromonitor International's Home Improvement and Gardening Stores in Finland report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Home Improvement and Gardening Stores market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Home Improvement and Gardening Stores in Finland
HOME IMPROVEMENT AND GARDENING STORES IN FINLAND
Euromonitor International
March 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Channel Formats
Chart 1 Home Improvement and Gardening Stores: RTV-Yhtymä in Hyvinkää
Channel Data
Table 1 Home Improvement and Gardening Stores: Value Sales, Outlets and Selling Space 2007-2012
Table 2 Home Improvement and Gardening Stores: Value Sales, Outlets and Selling Space: % Growth 2007-2012
Table 3 Home Improvement and Gardening Stores Company Shares: % Value 2008-2012
Table 4 Home Improvement and Gardening Stores Brand Shares: % Value 2009-2012
Table 5 Home Improvement and Gardening Stores Brand Shares: Outlets 2009-2012
Table 6 Home Improvement and Gardening Stores Brand Shares: Selling Space 2009-2012
Table 7 Home Improvement and Gardening Stores Forecasts: Value Sales, Outlets and Selling Space 2012-2017
Table 8 Home Improvement and Gardening Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Kesko Oyj in Retailing (finland)
Strategic Direction
Key Facts
Summary 1 Kesko Oyj: Key Facts
Summary 2 Kesko Oyj: Operational Indicators
Internet Strategy
Summary 3 Kesko Oyj: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Kesko Oyj: Private Label Portfolio
Competitive Positioning
Summary 5 Kesko Oyj: Competitive Position 2012
Puukeskus Oy in Retailing (finland)
Strategic Direction
Key Facts
Summary 6 Puukeskus Oy: Key Facts
Summary 7 Puukeskus Oy: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 8 Puukeskus Oy: Competitive Position 2012
S Group in Retailing (finland)
Strategic Direction
Key Facts
Summary 9 S Group: Key Facts
Summary 10 S Group: Operational Indicators
Internet Strategy
Summary 11 S Group: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 12 S Group: Private Label Portfolio
Competitive Positioning
Summary 13 S Group: Competitive Position 2012
Starkki Oy Ab in Retailing (finland)
Strategic Direction
Key Facts
Summary 14 Starkki Oy Ab: Key Facts
Summary 15 Starkki Oy Ab: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 16 Starkki Oy Ab: Private Label Portfolio
Competitive Positioning
Summary 17 Starkki Oy Ab: Competitive Position 2012
Executive Summary
Positive Growth Despite Economic Challenges
Finnish Retailers Jump on the Internet Retailing Bandwagon
Hypermarkets Drive Grocery Retail Sales Towards the Level of Non-grocery Sales
Effects of Longer Opening Hours Clearly Visible
Positive Growth in Sight
Key Trends and Developments
Economic Conditions
Internet Retailing Conquering the Market
Government Regulation: Longer Shopping Hours and More Freedom for Online Chemists
Private Label Expands and Sophisticated Products Find Success
Consumer Patterns Also Dependent on Demographic Changes
Loyalty Programmes Going Strong in Finland
Market Indicators
Table 9 Employment in Retailing 2007-2012
Market Data
Table 10 Sales in Retailing by Channel: Value 2007-2012
Table 11 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 12 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 13 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 14 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 15 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 16 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 17 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 18 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 19 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 20 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 21 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 22 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 23 Retailing Company Shares: % Value 2008-2012
Table 24 Retailing Brand Shares: % Value 2009-2012
Table 25 Store-Based Retailing Company Shares: % Value 2008-2012
Table 26 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 27 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 28 Non-store Retailing Company Shares: % Value 2008-2012
Table 29 Non-store Retailing Brand Shares: % Value 2009-2012
Table 30 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 31 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 32 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 33 Forecast Sales in Retailing by Channel: Value 2012-2017
Table 34 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
Table 35 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 36 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 37 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 38 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 39 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
Table 40 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
Table 41 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
Table 42 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
Table 43 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
Table 44 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Cash and Carry
Table 45 Cash and Carry: Sales by National Brand Owner: Sales Value 2009-2012
Table 46 Cash and Carry: Number of Outlets by National Brand Owner: 2009-2012
Definitions
Sources
Summary 18 Research Sources












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