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Men%s Grooming in Nigeria

  • April 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Men’s grooming recorded strong positive growth in 2015 as a 10% increase was registered in current value terms. With a growing urban population, particularly of young adult males who place more emphasis on maintaining an attractive appearance, the category is performing well. Men’s razors and blades, the largest men’s grooming category, such as many products which are seen as essential by most men and with growing urbanisation, there is also greater demand for more expensive product types as...

Euromonitor International's Men's Grooming in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Men%s Grooming in Nigeria
MEN'S GROOMING IN NIGERIA
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2010-2015
Table 2 Sales of Men's Grooming by Category: % Value Growth 2010-2015
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2011-2015
Table 4 NBO Company Shares of Men's Grooming: % Value 2011-2015
Table 5 LBN Brand Shares of Men's Grooming: % Value 2012-2015
Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2012-2015
Table 7 Forecast Sales of Men's Grooming by Category: Value 2015-2020
Table 8 Forecast Sales of Men's Grooming by Category: % Value Growth 2015-2020
Executive Summary
Poor GDP Growth in 2015 Has A Negative Impact on Growth in Beauty and Personal Care
Beauty and Personal Care Performs Well As the Young Urban Population Grows
the Competitive Landscape Is Evolving As Competition Increases
Oral Care Sees Strong Activity in Terms of New Product Development
Positive Growth Expected Over the Forecast Period As the Population Is Set To Boom
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 1 Research Sources












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