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World Cider Industry

  • January 2015
  • -
  • Global Industry Analysts
  • -
  • 360 pages

This report analyzes the worldwide markets for Cider US$ Million and Million Liters. The report provides separate comprehensive analytics for the US, Canada, Europe, Asia-Pacific, Latin America, South Africa, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 163 companies including many key and niche players such as -

Aston Manor Brewery
C&C Group plc
Carlsberg A/S
Distell Group
Halewood International Holdings PLC

Table Of Contents

World Cider Industry



I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3


II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1
Market Outlook II-1
Global Cider Market - An Overview II-1
Sizing the Market II-2
Key Market Trends/Drivers - Past, Present and Future II-2
Competitive Landscape II-4
Select Popular Apple and Pear Cider Brands II-5
Cider and Alcoholic Beverages Demand through Recession II-5
Is Cider Consumption a Fad? II-5
Significance of Rising Cider Sales II-6
Filling the Gap . II-6
Growing Market for Premium Cider Products II-7
Cider Manufacturers Move Towards Lightweight Bottles II-7
New Pockets of Growth in Male-Oriented Cider Market II-7
White Cider - A Low-Cost Substitute to Apple Juice II-8

2. PRODUCT OVERVIEW II-9
An Introduction to Cider II-9
Quality and Composition of Cider II-9
Creating Apple Blends II-10
Types of Cider II-10
Cider Preparation Process II-11
Grading II-11
Refrigeration II-11
Washing II-11
Grinding II-12
Pressing II-12
Filtering and Sedimentation II-12
Jugging II-12
Storage of Apple Cider II-12
Enhancing Shelf Life of Cider II-13

3. HARD CIDER - AN INSIGHT II-14
Fermentation Process II-14
Factors Influencing Hard Cider Consumption II-14
Flavors II-14
Seasonal Variations II-14
Packaging and Marketing Strategies II-14
Prospective Customers II-15
Substitutes for Apple Juice II-15
Challenges Facing Hard Cider Market II-15

4. PRODUCT INNOVATIONS/INTRODUCTIONS II-16
Henry Westons Rolls Out BiB Mulled Cider II-16
Cheeky Rascal Cider Releases New Cider Range II-16
Magners Introduces Orchard Berries Pear Cider II-16
Singha Introduces Syder Bay II-16
Henry Westons Introduces its Traditional Cider Range in
Brighter Packaging II-16
Cider Creek Hard Cider Introduces Craft Saison Reserve Cider II-16
Austin Eastciders Introduces Texas Winesap Single Variety Cider II-17
Woodchuck Hard Cider Launches Out on Limbâ„¢ Ciders II-17
Rekorderlig Cider Brand Launches in South Africa II-17
Kopparberg to Launch Spiced Apple Variant Cider II-17
Kingstone Press Cider Introduces Cider in Can Format II-17
Westons Cider Introduces Stowford Press Cider Brand in a New Look II-17
Oliver Winery Releases Oliver BeanBlossom Hard Cider II-17
Sietsema Orchards Launches two New Cider Varieties II-17
Country Boy Brewing Introduces Hard Cider II-17
Gaymer Cider Company Introduces K Cider Brand in a New Packaging II-18
Nine Pin Cider Works Introduces Ginger Cider II-18
Three Brothers Launches Hard Cider Slushie Mix II-18
Vermont Hard Cider Expands Woodchuck Hard Cider Cellar Series II-18
Savanna Dry to Launch Savanna Dry Premium Cider Brand in Canada II-18
Stella Artois Introduces Raspberry Cidre II-18
The Shepton Mallet Cider Mill Launches Speciality Ciders II-18
Craft Cider Company Introduces Cider Creek Hard Cider Brand II-18
SHS Drinks Rolls Out Orwell's Amaretto Flavored Cider II-18
Merrydown to Introduce Cider Lines in New Look II-19
Molson Coors Introduces Carling British Cider II-19
Molson Coors UK to Launch Carling Cider Cherry II-19
Strongbow Hard Cider Introduces Cider in Two New Refreshing
Flavors II-19
Landmark Wholesale Introduces Amber Strong Cider II-19
Vermont Hard Cider Launches Woodchuck Hopped Apple Hard Cider
on Draft II-19
MillerCoors Introduces Hard Cider for Male Drinkers II-19
Thatchers Releases Premium Cider II-19
Heineken Launches Strongbow Citrus Edge II-19
Woodchuck Hard Cider Launches Amber Cider in 16-Ounce Can II-20
Coca-Cola Amatil Introduces Premium Beers and Cider II-20
Bacardi Lion Introduces Gaymers Premium Cider II-20
Heineken to Develop low-abv Ciders II-20
Seattle Cider Company Introduces New England Style Cider II-20
Rekorderlig Introduces Rekorderlig Apple and Guava II-20
Anheuser-Busch InBev to Introduce Johnny Appleseed Hard Cider
Brand II-20
Kirin Introduces Premium Alcoholic Ciders II-20
Jack Daniel Distillery Rolls Out Winter Jack Tennessee Cider II-21
Kollaras Introduces New Stassen cider II-21
MillerCoors to Launch Smith and Forge Hard Cider II-21
Vander Mill Cider and Winery to Introduce Canned Ciders II-21
Tennent Caledonian to Introduce American-Style Cider in the UK II-21
Heineken to Launch Strongbow Dark Fruit Cider II-21
Heineken Introduces Fruit Flavored Ciders II-21
Molson Coors Brewing Introduces Carling British Cider II-21
Hogs Back Brewery Introduces Hazy Hog Cider II-21
Aston Manor Cider Unveils New Design for Kingstone Press Cider II-22
Gaymers Introduces New Range of Gaymers Tropical Cider II-22
Angry Orchard Cider Introduces Angry Orchard Elderflower Hard
Cider II-22
Thatchers Cider Launches Somerset Mixed Fruit Cider II-22
Rekorderlig Cider Launches Passionfruit Cider II-22
Brick Brewing Unveils Seagram Cider Mix Pack II-22
Schilling Cider Launches Range of Craft Hard Ciders II-22
Mike's Hard Lemonade Launches Mike's Hard Smashed Apple Cider II-22
Bantam Cider Introduces La Grande Cider II-23
Gaymers Introduces Gaymers Tropical Cider II-23
Franklin Cider Unveils Frank's Summer Pear and Frank's Summer
Apple Ciders II-23
Ciderboys Cider Unveils Hard Cider Drinks in Wisconsin II-23
Healey's Cornish Cyder Farm Introduces Mulled Rattler Cider Drink II-23
Scott McWilliam and Hamish Ord Roll Out New Cider Drink II-23
Aspall Cider Introduces Harry Sparrow Cider Drink II-23
Crispin Cider Introduces Fox Barrel English Perry Pear Cider II-23
Alexander Keith's Brewery Unveils Keith's Original Cider II-24
Crispin Cider Launches Fox Barrel Pomegranate and Pear and Cidre
Blanc Boxed Hard Cider Drinks II-24
Anheuser-Busch Companies Launches Michelob Ultra Light Cider
Gluten-Free Drink II-24
Dominion Breweries Launches Rekorderlig Winter Cider II-24
Carlsberg Breweries Rolls Out Somersby Hard Apple Cider II-24
CandC Group Rolls Out Magners Pear Cider in Canada II-24
H. Weston and Sons Revamps Old Rosie Cider with New Labels II-24
Carlsberg Launches Somersby Cider in the UK Market II-24
Cesu alus Extends Cider Brands Portfolio in Latvia II-24
Heineken UK Introduces Strongbow Pear Cider II-25
Appleby Westward Group Introduces West Country Cider II-25
Kopparbergs Bryggeri Launches Kopparberg Naked Apple Cider II-25
Tell's Premium Cider Introduces Pear Cider II-25
Mark Anthony Group Expands Okanagan Premium Cider Range II-25
Longueville Launches Longueville House Cider II-25
Slender Cider Launches Slender Cider II-25
CandC Group Reintroduces Gaymers Cider Brand II-25

5. RECENT INDUSTRY ACTIVITY II-26
INNIS and Gunn Enters into Three-Year Agreement with Thatchers II-26
Seattle Cider Partners with Wirtz Beverage II-26
Bull City Ciderworks Inaugurates New Cider Production Plant II-26
Stivy's Forays into Flavored Cider Market II-26
Finnriver Cidery Enters into Long-Term Agreement with Wirtz
Beverage II-26
Wing Hing Company to Distribute BRUNTYS PREMIUM CIDER in Hong
Kong and Macau II-26
Anheuser-Busch Forays into Cider Market II-26
Heineken Forays into Premium Cider Market II-26
Coopers Brewery Enters into Agreement with Thatchers Cider II-27
Fuller Acquires Cornish Orchards II-27
CandC Group Buys Equity Interest in Wallaces Express II-27
SABMiller and Kopparberg Brewery Ink Agreement II-27
Kollaras Trading Inks Agreement with Stassen II-27
CandC Group Acquires Gleeson Group II-27
CandC Group Takes Over of Vermont Hard Cider II-27
Coca-Cola Amatil and AB Abro Bryggeri Ink Distribution Agreement II-27
Heineken USA to Distribute Strongbow Cider II-28
Westons Cider Takes Over WBA II-28
DB Breweries Takes Over Majority Stake in Redwood Cellars II-28
Drinkworks Australia to Market Old Mout Cider Brand II-28
Carlsberg Inks Deal with Independent Distillers II-28
Heineken UK Redesigns Brand Logo of Strongbow II-28
Heineken Takes Over Cider Producer Stassen II-28
Tenth and Blake Acquires Crispin II-28

6. FOCUS ON SELECT PLAYERS II-29
Aston Manor Brewery (UK) II-29
CandC Group plc (Ireland) II-29
Carlsberg A/S (Denmark) II-30
Distell Group (South Africa) II-31
Halewood International Holdings PLC (UK) II-31
Heineken UK Ltd. (UK) II-32
SABMiller Plc (UK) II-32
Carlton and United Breweries Limited (Australia) II-33
The Boston Beer Company, Inc. (US) II-33

7. GLOBAL MARKET PERSPECTIVE II-35
Value Analysis II-35
Table 1: World Recent Past, Current and Future Analysis for
Cider by Geographic Region - US, Canada, Europe,
Asia-Pacific, Latin America, South Africa and Rest of World
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) II-35

Table 2: World Historic Review for Cider by Geographic Region
- US, Canada, Europe, Asia-Pacific, Latin America, South
Africa and Rest of World Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) II-36

Table 3: World 15-Year Perspective for Cider by Geographic
Region - Percentage Breakdown of Dollar Sales for US, Canada,
Europe, Asia-Pacific, Latin America, South Africa and Rest of
World Markets for Years 2006, 2014 and 2020 (includes
corresponding Graph/Chart) II-37
Volume Analysis II-38
Table 4: World Recent Past, Current and Future Analysis for
Cider by Geographic Region - US, Canada, Europe,
Asia-Pacific, Latin America, South Africa and Rest of World
Markets Independently Analyzed with Annual Sales Figures in
Million Liters for Years 2013 through 2020 (includes
corresponding Graph/Chart) II-38

Table 5: World Historic Review for Cider by Geographic Region
- US, Canada, Europe, Asia-Pacific, Latin America, South
Africa and Rest of World Markets Independently Analyzed with
Annual Sales Figures in Million Liters for Years 2006 through
2012 (includes corresponding Graph/Chart) II-39

Table 6: World 15-Year Perspective for Cider by Geographic
Region - Percentage Breakdown of Volume Sales for US, Canada,
Europe, Asia-Pacific, Latin America, South Africa and Rest of
World Markets for Years 2006, 2014 and 2020 (includes
corresponding Graph/Chart) II-40


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Current and Future Analysis III-1
US Market Scenario III-1
Overview III-2
Competitive Landscape III-3
Growing Clout of CandC in the US Cider Market III-3
Angry Orchard Jumps to the Top III-4
A Snapshot of the Key Recent Activity in the US Cider Sector III-4
Influx of New Players Continues III-5
Major Brands III-6
Table 7: Leading Hard Cider Brands in the US (2013):
Percentage Breakdown of Volume Sales for Angry Orchard,
Hornsby, Michelob, Strongbow, Woodchuck and Others
(includes corresponding Graph/Chart) III-6
Major Cider Producing States in the US III-6
Product Launches III-6
Strategic Corporate Developments III-10
The Boston Beer Company, Inc. - The Producer of Leading
Cider Brand in the US III-11
B.Market Analytics III-12
Value Analysis III-12
Table 8: US Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in US$ Million for
Years 2013 through 2020 (includes corresponding
Graph/Chart) III-12

Table 9: US Historic Review for Cider Analyzed with Annual
Sales Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-13
Volume Analysis III-14
Table 10: US Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in Million Liters
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-14

Table 11: US Historic Review for Cider Analyzed with Annual
Sales Figures in Million Liters for Years 2006 through 2012
(includes corresponding Graph/Chart) III-14

2. CANADA III-15
A.Market Analysis III-15
Current and Future Analysis III-15
Canada - Market Overview III-15
A Peek into Cider Supplies in Canada III-15
Off-Trade and On-Trade Demand Scenario III-16
British Columbia - the Leading Provincial Market in Cider
Consumption III-16
Ice Cider - A Premium Native Variant III-16
Ice Ciders: a Dicey Opportunity for Traditional Ciders III-17
Competitive Environment III-17
Indifference of Major Players III-17
Product Launches III-17
B.Market Analytics III-19
Value Analysis III-19
Table 12: Canadian Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in US$ Million
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-19

Table 13: Canadian Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-20
Volume Analysis III-21
Table 14: Canadian Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in Million
Liters for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-21

Table 15: Canadian Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-21

3. EUROPE III-22
Market Analysis III-22
Value Analysis III-23
Table 16: European Recent Past, Current and Future Analysis
for Cider by Geographic Region - France, Germany, Ireland,
UK, Spain and Rest of Europe Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2013
through 2020 (includes corresponding Graph/Chart) III-23

Table 17: European Historic Review for Cider by Geographic
Region - France, Germany, Ireland, UK, Spain and Rest of
Europe Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-24

Table 18: European 15-Year Perspective for Cider by
Geographic Region - Percentage Breakdown of Dollar Sales
for France, Germany, Ireland, UK, Spain and Rest of Europe
Markets for Years 2006, 2014 and 2020 (includes
corresponding Graph/Chart) III-25
Volume Analysis III-26
Table 19: European Recent Past, Current and Future Analysis
for Cider by Geographic Region - France, Germany, Ireland,
UK, Spain and Rest of Europe Markets Independently Analyzed
with Annual Sales Figures in Million Liters for Years 2013
through 2020 (includes corresponding Graph/Chart) III-26

Table 20: European Historic Review for Cider by Geographic
Region - France, Germany, Ireland, UK, Spain and Rest of
Europe Markets Independently Analyzed with Annual Sales
Figures in Million Liters for Years 2006 through 2012
(includes corresponding Graph/Chart) III-27

Table 21: European 15-Year Perspective for Cider by
Geographic Region - Percentage Breakdown of Volume Sales
for France, Germany, Ireland, UK, Spain and Rest of Europe
Markets for Years 2006, 2014 and 2020 (includes
corresponding Graph/Chart) III-28

3a. FRANCE III-29
A.Market Analysis III-29
Current and Future Analysis III-29
French Cider Market Rebounds III-29
B.Market Analytics III-30
Value Analysis III-30
Table 22: French Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in US$ Million for
Years 2013 through 2020 (includes corresponding
Graph/Chart) III-30

Table 23: French Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-31
Volume Analysis III-32
Table 24: French Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in Million Liters
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-32

Table 25: French Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-32

3b. GERMANY III-33
A.Market Analysis III-33
Current and Future Analysis III-33
Outlook III-33
Key Trends III-33
Major Brands III-33
B.Market Analytics III-34
Value Analysis III-34
Table 26: German Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in US$ Million for
Years 2013 through 2020 (includes corresponding
Graph/Chart) III-34

Table 27: German Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-35
Volume Analysis III-36
Table 28: German Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in Million Liters
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-36

Table 29: German Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-36

3c. IRELAND III-37
A.Market Analysis III-37
Current and Future Analysis III-37
Market Overview III-37
Table 30: Irish Alcoholic Drinks Market by Type (2013):
Percentage Breakdown of Volume Sales for Beer, Cider,
Spirits and Wine (includes corresponding Graph/Chart) III-37
Competition III-37
Product Launches III-38
Strategic Corporate Development III-38
CandC GROUP PLC - A Leading Irish Cider Manufacturer III-38
B.Market Analytics III-39
Value Analysis III-39
Table 31: Irish Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in US$ Million for
Years 2013 through 2020 (includes corresponding
Graph/Chart) III-39

Table 32: Irish Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-40
Volume Analysis III-41
Table 33: Irish Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in Million Liters
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-41

Table 34: Irish Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-41

3d. THE UNITED KINGDOM III-42
A.Market Analysis III-42
Current and Future Analysis III-42
Cider Sales Continue to Grow III-42
Table 35: Alcoholic Drinks Market in the UK by Type (2013):
Percentage Breakdown of Volume Sales for Beer, Cider/Perry,
RTDs, Spirits and Wine (includes corresponding Graph/Chart) III-42

Table 36: Alcoholic Drinks Market in the UK by Type (2013):
Percentage Breakdown of Value Sales for Beer, Cider/Perry,
RTDs, Spirits and Wine (includes corresponding Graph/Chart) III-43
Future Outlook III-43
Cider Production in the UK - An Insight III-43
Key Market Drivers III-44
Demographics III-44
Consumer Awareness III-44
Increased At-Home Drinking III-44
Provenance III-44
Flavors III-45
Resilience III-45
Expansion of Distribution Channels III-45
Market Trends III-45
Responsibility Deal Alcohol Network Project: The Four-Year
Alcohol Reduction Pledge to Spur Introduction of Low-
Alcohol Products III-45
Evolution of the Cider Drinking Trend Culture III-46
De-Seasonalization - A Key Growth Factor III-46
Trend towards Premiumization of Beverages III-47
Premium and Sophisticated Variants - The Way Ahead III-47
Young Consumers Boost Cider Consumption III-47
Cider Defies Recession III-47
Pear Cider Gains Popularity III-48
Table 37: UK Cider Consumption by Type (2013): Percentage
Breakdown of Cider Drinkers for Apple Cider and Pear/Fruit
Cider, Apple Cider Only and Fruit/Pear Cider Only
(includes corresponding Graph/Chart) III-48
Growing Number of Cider Brands III-48
White Cider Loses Sheen III-49
Growing Popularity of Flavored Ciders III-49
Bottled Ciders Gain Popularity III-49
Table 38: UK Cider Distribution by Channel (2013):
Percentage Breakdown of Volume Sales for Off-trade,
Packaged Cider; On-trade, Draught Cider; and On-trade,
Packaged Cider (includes corresponding Graph/Chart) III-49
Ban on Duty Hikes to Benefit Cider Consumption III-49
Major Advertising Channels III-50
Challenges Facing the UK Cider Industry III-50
Minimum Pricing Policy: Meeting Stiff Resistance in Europe III-50
UK's Current Stands on Minimum Pricing III-50
Scotland Supports Minimum Pricing Policy III-51
Major Brands III-51
Leading Brands in the UK Apple Ciders Market III-51
Leading Brands in the UK Pear Ciders Market III-52
Product Launches III-52
Strategic Corporate Developments III-55
Key Players III-56
B.Market Analytics III-59
Value Analysis III-59
Table 39: UK Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in US$ Million for
Years 2013 through 2020 (includes corresponding
Graph/Chart) III-59

Table 40: UK Historic Review for Cider Analyzed with Annual
Sales Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-60
Volume Analysis III-61
Table 41: UK Recent Past, Current and Future Analysis for
Cider Analyzed with Annual Sales Figures in Million Liters
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-61

Table 42: UK Historic Review for Cider Analyzed with Annual
Sales Figures in Million Liters for Years 2006 through 2012
(includes corresponding Graph/Chart) III-61

3e. SPAIN III-62
A.Market Analysis III-62
Current and Future Analysis III-62
Economic Downturn Affects Spanish Cider Market III-62
B.Market Analytics III-63
Value Analysis III-63
Table 43: Spanish Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in US$ Million
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-63

Table 44: Spanish Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-64
Volume Analysis III-65
Table 45: Spanish Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in Million
Liters for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-65

Table 46: Spanish Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-65

3f. REST OF EUROPE III-66
A.Market Analysis III-66
Current and Future Analysis III-66
Overview Of Select Regional Markets III-66
Austria III-66
Belgium III-66
Italy III-67
Bulgaria III-67
Czech Republic III-67
Denmark III-67
New Excise Duty to Constrain Growth III-67
Major Players III-68
Table 47: Leading Players in the Danish Cider Market
(2013): Percentage Breakdown of Volume Sales for
Carlsberg Danmark, Cult Scandinavia and Others (includes
corresponding Graph/Chart) III-68
Finland III-68
Greece III-69
Netherlands III-69
Norway III-69
Market Overview III-69
Table 48: Leading Players in the Norwegian Cider Market
(2013): Percentage Breakdown of Volume Sales for Hansa
Borg Bryggerier, Ringnes AS and Others (includes
corresponding Graph/Chart) III-70
Increasing Consumption Intensifies Competition in the Market III-70
Poland III-70
Slovenia III-70
Sweden III-71
Switzerland III-71
Product Launches III-71
Strategic Corporate Developments III-72
Key Player III-73
B.Market Analytics III-74
Value Analysis III-74
Table 49: Rest of Europe Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-74

Table 50: Rest of Europe Historic Review for Cider Analyzed
with Annual Sales Figures in US$ Million for Years 2006
through 2012 (includes corresponding Graph/Chart) III-75
Volume Analysis III-76
Table 51: Rest of Europe Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
Million Liters for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-76

Table 52: Rest of Europe Historic Review for Cider Analyzed
with Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-77

4. ASIA-PACIFIC III-78
Market Analysis III-78
Value Analysis III-79
Table 53: Asia-Pacific Recent Past, Current and Future
Analysis for Cider by Geographic Region - Australia, China
and Rest of Asia-Pacific Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2013
through 2020 (includes corresponding Graph/Chart) III-79

Table 54: Asia-Pacific Historic Review for Cider by
Geographic Region - Australia, China and Rest of
Asia-Pacific Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-80

Table 55: Asia-Pacific 15-Year Perspective for Cider by
Geographic Region - Percentage Breakdown of Dollar Sales
for Australia, China and Rest of Asia-Pacific Markets for
Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) III-81
Volume Analysis III-82
Table 56: Asia-Pacific Recent Past, Current and Future
Analysis for Cider by Geographic Region - Australia, China
and Rest of Asia-Pacific Markets Independently Analyzed
with Annual Sales Figures in Million Liters for Years 2013
through 2020 (includes corresponding Graph/Chart) III-82

Table 57: Asia-Pacific Historic Review for Cider by
Geographic Region - Australia, China and Rest of
Asia-Pacific Markets Independently Analyzed with Annual
Sales Figures in Million Liters for Years 2006 through 2012
(includes corresponding Graph/Chart) III-83

Table 58: Asia-Pacific 15-Year Perspective for Cider by
Geographic Region - Percentage Breakdown of Volume Sales
for Australia, China and Rest of Asia-Pacific Markets for
Years 2006, 2014 and 2020 (includes corresponding
Graph/Chart) III-84

4a. AUSTRALIA III-85
A.Market Analysis III-85
Current and Future Analysis III-85
Cider Records Outstanding Growth in Demand III-85
Australian Consumers Spoiled for Choice with Myriad Varieties III-85
Australians Inclined towards Sweet Cider III-86
On-Tap Cider Adoption Rises in Australia III-86
Increasing Demand Flares Up Competition III-86
Major Players III-87
Table 59: Australian Alcoholic Beverage Market by Category
(2013): Percentage Breakdown of Volume Sales for Beer,
Cider, RTDs, Spirits and Wine (includes corresponding
Graph/Chart) III-87

Table 60: Leading Players in the Australian Cider Market
(2013): Percentage Breakdown of Volume Sales for Foster's,
Lion Nathan and Others (includes corresponding Graph/Chart) III-87
Major Brands III-87
Table 61: Australian Market for Cider by Leading Brand
(2013): Percentage Share Breakdown of Volume Sales for
Bulmers, Mercury, Rekorderlig, Somersby, Strongbow, Toohey
5 Seeds and Others (includes corresponding Graph/Chart) III-88
Boutique Ciders Bank on Rising Popularity of Cider III-88
Need for Regulatory Norms III-88
Product Launches III-89
Strategic Corporate Developments III-90
Key Player III-91
B.Market Analytics III-92
Value Analysis III-92
Table 62: Australian Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in US$ Million
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-92

Table 63: Australian Historic Review for Cider Analyzed
with Annual Sales Figures in US$ Million for Years 2006
through 2012 (includes corresponding Graph/Chart) III-93
Volume Analysis III-94
Table 64: Australian Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in Million
Liters for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-94

Table 65: Australian Historic Review for Cider Analyzed
with Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-94

4b. CHINA III-95
A.Market Analysis III-95
Current and Future Analysis III-95
Market Overview III-95
Domestic Companies Rule the Roost III-95
Table 66: Leading Players in the Chinese Cider Market
(2013): Percentage Breakdown of Volume Sales for Yantai
Changyu Pioneer Wine, Yantai Weilong Grape Wine and Others
(includes corresponding Graph/Chart) III-95
B.Market Analytics III-96
Value Analysis III-96
Table 67: Chinese Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in US$ Million
for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-96

Table 68: Chinese Historic Review for Cider Analyzed with
Annual Sales Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-97
Volume Analysis III-98
Table 69: Chinese Recent Past, Current and Future Analysis
for Cider Analyzed with Annual Sales Figures in Million
Liters for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-98

Table 70: Chinese Historic Review for Cider Analyzed with
Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-98

4c. REST OF ASIA-PACIFIC III-99
A.Market Analysis III-99
Current and Future Analysis III-99
Overview of Select Markets In The Region III-99
Japan III-99
Competition III-99
Distribution III-100
Table 71: Japanese Cider Market by Distribution Channel
(2013): Percentage Breakdown of Volume Sales for
Convenience Stores, Specialty Stores, Supermarkets and
Others (includes corresponding Graph/Chart) III-100
New Zealand III-100
Cider Market to Grow III-100
Competitive Environment Heats Up with Rising Demand III-101
Major Brands III-101
Hong Kong III-101
Singapore III-101
Malaysia III-102
Taiwan III-102
Thailand III-102
India III-102
The Philippines III-103
South Korea III-103
Product Launches III-103
Strategic Corporate Developments III-104
B.Market Analytics III-104
Value Analysis III-104
Table 72: Rest of Asia-Pacific Recent Past, Current and
Future Analysis for Cider Analyzed with Annual Sales
Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-104

Table 73: Rest of Asia-Pacific Historic Review for Cider
Analyzed with Annual Sales Figures in US$ Million for Years
2006 through 2012 (includes corresponding Graph/Chart) III-105
Volume Analysis III-106
Table 74: Rest of Asia-Pacific Recent Past, Current and
Future Analysis for Cider Analyzed with Annual Sales
Figures in Million Liters for Years 2013 through 2020
(includes corresponding Graph/Chart) III-106

Table 75: Rest of Asia-Pacific Historic Review for Cider
Analyzed with Annual Sales Figures in Million Liters for
Years 2006 through 2012 (includes corresponding
Graph/Chart) III-107

5. LATIN AMERICA III-108
A.Market Analysis III-108
Current and Future Analysis III-108
Overview of Select Markets III-108
Argentina III-108
Bolivia III-108
Brazil III-109
Colombia III-109
Mexico III-109
B.Market Analytics III-110
Value Analysis III-110
Table 76: Latin American Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-110

Table 77: Latin American Historic Review for Cider Analyzed
with Annual Sales Figures in US$ Million for Years 2006
through 2012 (includes corresponding Graph/Chart) III-111
Volume Analysis III-112
Table 78: Latin American Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
Million Liters for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-112

Table 79: Latin American Historic Review for Cider Analyzed
with Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-112

6. SOUTH AFRICA III-113
A.Market Analysis III-113
Current and Future Analysis III-113
A Prelude III-113
Market Scenario III-113
Table 80: South African Alcoholic Drinks Market by Type
(2013): Percentage Breakdown of Dollar Sales for Beer,
Cider, Spirits and Wine (includes corresponding
Graph/Chart) III-114
Major Players III-114
Product Launches III-114
Key Player III-115
B.Market Analytics III-116
Value Analysis III-116
Table 81: South African Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-116

Table 82: South African Historic Review for Cider Analyzed
with Annual Sales Figures in US$ Million for Years 2006
through 2012 (includes corresponding Graph/Chart) III-117
Volume Analysis III-118
Table 83: South African Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
Million Liters for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-118

Table 84: South African Historic Review for Cider Analyzed
with Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-118

7. REST OF WORLD III-119
A.Market Analysis III-119
Current and Future Analysis III-119
Overview Of Select Markets III-119
Israel III-119
United Arab Emirates III-119
Kenya III-119
Nigeria III-120
B.Market Analytics III-120
Value Analysis III-120
Table 85: Rest of World Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-120

Table 86: Rest of World Historic Review for Cider Analyzed
with Annual Sales Figures in US$ Million for Years 2006
through 2012 (includes corresponding Graph/Chart) III-121
Volume Analysis III-122
Table 87: Rest of World Recent Past, Current and Future
Analysis for Cider Analyzed with Annual Sales Figures in
Million Liters for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-122

Table 88: Rest of World Historic Review for Cider Analyzed
with Annual Sales Figures in Million Liters for Years 2006
through 2012 (includes corresponding Graph/Chart) III-123


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 163 (including Divisions/Subsidiaries - 185)

The United States (52)
Canada (10)
Japan (2)
Europe (90)
- France (12)
- Germany (2)
- The United Kingdom (42)
- Spain (7)
- Rest of Europe (27)
Asia-Pacific (Excluding Japan) (24)
Latin America (3)
Africa (4)

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