2014 Soy & Other Dairy Alternative Beverages in the U.S.

  • July 2014
  • -
  • Beverage Marketing
  • -
  • 231 pages

This report by Beverage Marketing Corp.

MORE THAN JUST SOY.

This report on alternatives to fluid milk considers a rapidly evolving market, providing current statistics and perspective on what the future holds for soymilk and other soy beverages as they become more entrenched in the mainstream market. It includes discussion and data relating to packaging, flavors, advertising expenditures and demographics as well as profiles of the leading companies and a chapter on dairy alternatives including almond, coconut, hemp and rice milk.

Table Of Contents

1. THE U.S. SOY MARKET
The National Soy Market
• Overview
• Consumer Perceptions
The National Soymilk Market
• Overview
• Seasons
• Issues
Exhibits
Exhibit
1.1 U.S. Soyfoods Market Retail Sales 1990 - 2013
1.2 U.S. Soyfoods Market Estimated Retail Sales by Category 2008 - 2013
1.3 U.S. Soyfoods Market Share of Retail Sales by Category 2008 - 2013
1.4 U.S. Soyfoods Market Change in Retail Sales by Category 2009 - 2013
1.5 U.S. Soyfoods Market Estimated Number of Soyfood Products 2000 - 2013
1.6 U.S. Soyfoods Market Percentage of Consumers Who View Soy as Healthy 1998 - 2013
1.7 U.S. Soyfoods Market Types of Soy Products Actually Ordered in Restaurants 2013
1.8 U.S. Soyfoods Market Unaided Awareness of Specific Soy Health Perceptions 2013
1.9 U.S. Dairy Alternative Market Estimated Retail Sales 1997 - 2013
1.10 U.S. Soymilk Market Top 10 Markets’ Share of Sales in Grocery, Drug and Mass Merchandisers 2008 - 2013
1.11 U.S. Soymilk Market Quarterly Volume Shares 2004 - 2013
2. SOY BEVERAGE TYPES
Soy Beverage Types
• Overview
• Soymilk
• Sports Nutrition/Weight Loss
• Soy Infant Formulas
• Soy/Fruit Blends
Exhibits
2.12 U.S. Soy Beverage Market Volume 1998 - 2013
2.13 U.S. Soy Beverage Market Estimated Wholesale Dollars 2000 - 2013
2.14 U.S. Soy Beverage Market Estimated Volume by Segment 2008 - 2013
2.15 U.S. Soy Beverage Market Share of Volume by Segment 2008 - 2013
2.16 U.S. Soy Beverage Market Change in Volume by Segment 2009 - 2013
2.17 U.S. Soy Beverage Market Retail Sales by Segment 2008 - 2013
2.18 U.S. Soy Beverage Market Share of Retail Sales by Segment 2008 - 2013
2.19 U.S. Soy Beverage Market Change in Retail Sales by Segment 2009 - 2013
2.20 U.S. Soy Beverage Market Retail Sales by Chilled vs. Ambient 2008 - 2013
2.21 U.S. Soy Beverage Market Share of Retail Sales by Chilled vs. Ambient 2008 - 2013
2.22 U.S. Soy Beverage Market Change in Retail Sales by Chilled vs. Ambient 2009 - 2013
2.23 U.S. Soymilk Market Share of Volume Sales by Region 2008 - 2013
2.24 U.S. Soymilk Market Estimated Soymilk Spending by Cities 2008 - 2013
2.25 U.S. Soymilk Market Share of Soymilk Spending by Cities 2008 - 2013
2.26 U.S. Soymilk Market Change in Soymilk Spending by Cities 2009 - 2013
3. SOY BEVERAGE PACKAGING
Soy Beverage Packaging Types
• Overview
• Aseptic Packaging
• Plastic Containers
• Paper Containers
• Glass Containers
Exhibits
3.27 U.S. Soy Beverage Market Retail Sales by Single vs. Multi-Serve Split 2008 - 2013
3.28 U.S. Soy Beverage Market Share of Retail Sales by Single vs. Multi-Serve Split 2008 - 2013
3.29 U.S. Soy Beverage Market Change in Retail Sales by Single vs. Multi-Serve Split 2009 - 2013
3.30 U.S. Soy Beverage Market Volume by Package Type 2008 - 2013
3.31 U.S. Soy Beverage Market Share of Volume by Package Type 2008 - 2013
3.32 U.S. Soy Beverage Market Change in Volume by Package Type 2009 - 2013
4. SOY BEVERAGE FLAVORS
Soy Beverages by Flavor
• Overview
• Volume
• Retail Sales
Exhibits
4.33 U.S. Soy Beverage Market Volume by Flavor 2008 - 2013
4.34 U.S. Soy Beverage Market Share of Volume by Flavor 2008 - 2013
4.35 U.S. Soy Beverage Market Change in Volume by Flavor 2009 - 2013
4.36 U.S. Soy Beverage Market Retail Sales by Flavor 2008 - 2013
4.37 U.S. Soy Beverage Market Share of Retail Sales by Flavor 2008 - 2013
4.38 U.S. Soy Beverage Market Change in Retail Sales by Flavor 2009 - 2013
5. THE LEADING SOY BEVERAGE COMPANIES AND THEIR BRANDS
The Leading Companies
WHITEWAVE FOODS COMPANY
• Overview
• Marketing
• Management
HAIN CELESTIAL GROUP
• Overview
• Marketing
• Management
STREMICKS HERITAGE FOODS
• Overview
• Marketing
• Management
ORGANIC VALLEY
• Overview
• Marketing
ODWALLA
• Overview
• Marketing
• Management
VITASOY
• Overview
• Marketing
• Management
PACIFIC FOODS
•Overview
• Marketing
WHOLESOY and COMPANY
• Overview
• Marketing
SUNRICH
• Overview
• Marketing
EDEN FOODS
• Overview
• Marketing
OTHER SOY COMPANIES
• Overview
• Food and Beverage Companies
Exhibits
5.39 Leading Soymilk Brands Estimated Volume 2008 - 2013
5.40 Leading Soymilk Brands Share of Volume 2008 - 2013
5.41 Leading Soymilk Brands Change in Volume 2009 - 2013
5.42 Leading Refrigerated Soymilk Trademarks by Volume in Grocery Stores 2013
5.43 Leading Refrigerated Soymilk Trademarks by Dollars in Grocery Stores 2013
5.44 U.S. Soymilk Market Retail Price per Half Gallon of Soymilk by Brand in Grocery Stores 2013
6. SOY BEVERAGE DISTRIBUTION
Soy Beverage Distribution Channels
• Overview
• Volume
Exhibits
6.45 U.S. Soy Beverage Market Estimated Volume by Distribution Channel 2008 - 2013
6.46 U.S. Soy Beverage Market Share of Volume by Distribution Channel 2008 - 2013
6.47 U.S. Soy Beverage Market Change in Volume by Distribution Channel 2009 - 2013
7. SOY BEVERAGE COMPANY ADVERTISING EXPENDITURES
Advertising Expenditures by Company
• Overview
Advertising Expenditures by Media
• Overview
Exhibits
7.48 U.S. Soy Beverage Market Advertising Expenditures by Leading Companies 2008 - 2013
7.49 U.S. Soy Beverage Market Share of Advertising Expenditures by Leading Companies 2008 - 2013
7.50 U.S. Soy Beverage Market Change in Advertising Expenditures by Leading Companies 2009 - 2013
7.51 U.S. Soy Beverage Market Estimated Advertising Expenditures by Media 2008 - 2013
7.52 U.S. Soy Beverage Market Estimated Share of Advertising Expenditures by Media 2008 - 2013
7.53 U.S. Soy Beverage Market Estimated Change in Advertising Expenditures by Media 2009 - 2013
8. DEMOGRAPHICS OF THE SOY BEVERAGE CONSUMER
Users of Soy Beverages in the U.S.
• Overview
• Age
• Education
• Occupation
• Marital Status
• Ethnicity
• Income
Exhibits
8.54 Demographics of the Soy Beverage Consumer 2010
8.55 Demographics of the Dairy Alternative Beverage Consumer 2010
9. OTHER DAIRY ALTERNATIVES
Dairy Alternative Beverages
• Overview
• Almond
• Coconut
• Flax
• Hemp
• Rice
Dairy Alternative Beverage Distribution
• Overview
Leading Dairy Alternative Beverage Brands
• Overview
Exhibits
9.56 U.S. Dairy Alternative Beverage Market Volume and Retail Dollars 2004 - 2013
9.57 U.S. Dairy Alternative Beverage Market Estimated Volume by Segment 2008 - 2013
9.58 U.S. Dairy Alternative Beverage Market Share of Volume by Segment 2008 - 2013
9.59 U.S. Dairy Alternative Beverage Market Change in Volume by Segment 2009 - 2013
9.60 U.S. Dairy Alternative Beverage Market Estimated Volume by Distribution Channel 2008 - 2013
9.61 U.S. Dairy Alternative Beverage Market Share of Volume by Distribution Channel 2008 - 2013
9.62 U.S. Dairy Alternative Beverage Market Change in Volume by Distribution Channel 2009 - 2013
9.63 Leading Dairy Alternative Beverage Brands Estimated Volume 2008 - 2013
9.64 Leading Dairy Alternative Beverage Brands Share of Volume 2008 - 2013
9.65 Leading Dairy Alternative Beverage Brands Change in Volume 2009 - 2013
9.66 Leading Dairy Alternative Beverage Trademarks by Volume in Grocery Stores 2013
9.67 Leading Dairy Alternative Beverage Trademarks by Dollars in Grocery Stores 2013
10. THE PROJECTED U.S. SOY and OTHER DAIRY ALTERNATIVE BEVERAGES MARKET
The Projected National Soy Beverage Market
• Overview
• Volume
• Retail Sales
The Projected National Dairy Alternative Market
• Overview
• Volume
• Retail Sales
Exhibits
10.68 The Projected U.S. Soy Beverage Market Volume and Change 1998 - 2018
10.69 The Projected U.S. Soy Beverage Market Retail Sales by Segment 2008 - 2018
10.70 The Projected U.S. Soy Beverage Market Retail Sales, Share and Change by Chilled vs. Ambient 2013 - 2018
10.71 The Projected U.S. Soy Beverage Market Retail Sales, Share and Change by Single vs. Multi-Serve Split 2013 - 2018
10.72 The Projected U.S. Dairy Alternative Beverage Market Volume and Retail Dollars 2004 - 2018

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