Table of Contents
The cider/perry category developed from almost negligible volume sales in 2014 to over one million in 2015. Three major international brands entered the category before the main summer season: Heineken Slovensko as launched Strongbow, Pivovary Topvar as (SABMiller Plc) introduced Kingswood cider and Budweiser Budvar SK sro started importing Carlsberg A/S’s Somersby. Product launches were supported by TV and print ad campaigns as well as festival and on-trade promotions.
Euromonitor International’s Cider/Perry in Slovakia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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